Tom Brady is launching a new company called ‘Autograph’ that will sell unique digital memorabilia from sports icons and celebrities

tom brady 2020
  • Tom Brady is launching a company called “Autograph.”
  • The site will sell digital memorabilia from sports icons and celebrities like Brady.
  • The NFT market has been highly profitable for sports through platforms like NBA Top Shot.
  • See more stories on Insider’s business page.

NFL star Tom Brady is launching a company for digital collectibles called “Autograph.”

The platform will sell crypto memorabilia from sports icons and celebrities like Brady, according to the company’s site.

“Autograph will bring together some of the world’s most iconic names and brands with best in class digital artists to ideate, create and launch NFTs and ground-breaking experiences to a community of fans and collectors,” co-founder and CEO of Autograph Dillon Rosenblatt told CNN.

Brady and millionaire entrepreneur Richard Rosenblatt will act as co-chairs of the company. Autograph boasts a team with several big business names, including Lionsgate CEO Jon Filthier and Live Nation Entertainment CEO Michael Rapino, as well as three of the founders of DraftKings.

There has been a boom in interest in digital collectible in recent months. Items that function as non-fungible tokens or NFTs have generated millions of dollars in sales. In March, a $70 million digital art sale made history.

Since then, artists and celebrities from rapper Snoop Dogg to Twitter CEO Jack Dorsey have gotten in on the action.

Read more: What you need to know about NFTs, the collectible digital tokens that are selling for millions online

The items operate as unique digital assets. When someone buys an NFT they gain the rights to the unique token on the blockchain that acts as a digital certificate of authenticity. The token can gain value due to its relation to its creator or content. For example, tokens that represent memes like the Nyan Cat can gain in value as they increase in popularity online, though the NFT buyer is not be able to control the image’s distribution.

The NFT market has been especially profitable for sports. The site NBA Top Shot, which allows people to buy NBA sports clips, recently received a $2 billion valuation from NFT tracking site DappRadar. Top NBA clips, including a LeBron James dunk moment, have sold for over $200,000 on the platform.

As an NFL legend, Brady NFTs would likely see similar high sales. Yesterday a Brady rookie card sold for about $2.3 million – smashing the record for the most expensive football trading card sale, according to Bleacher Report.

Brady himself is no stranger to selling his personal brand. In February, Brady merchandise sales set records as he became the best-selling NFL player ever, according to Reuters.

Autograph isn’t Brady’s first company. In 2013, the football star launched TB12, a sports performance and nutrition company.

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Billionaires, celebrities, and influencers from Mark Cuban to Lindsay Lohan are joining the NFT craze. Check out what they’ve auctioned.

grimes elon musk
Elon Musk and Grimes attend the Met Gala in 2018.

  • Celebrities from Lindsay Lohan to the NFL’s Rob Gronkowski are jumping in on the NFT craze.
  • More celebrities and influencers are expected to join the space as it grows in popularity.
  • Tesla CEO Elon Musk planned to sell an NFT but later decided against it.
  • See more stories on Insider’s business page.

As the craze for crypto art continues, celebrities, billionaires, and influencers are getting in on the trend and selling some of their own.

NFL player Rob Gronkowski, rapper Ja Rule, Lindsay Lohan, and Mark Cuban, among others, have jumped on board. And Alex Atallah, the cofounder of NFT marketplace OpenSea, told Insider he expects to see even more celebrities joining the space.

NFTs, or non-fungible tokens, have allowed artists to sell their digital work for thousands and even millions of dollars. They’re gaining popularity as NFTs – which are generally digital assets that operate as a type of collector’s item and can’t be duplicated – are now a more than $1 billion market.

As for CEOs, Twitter chief Jack Dorsey sold his very first tweet from 2006 for millions and donated the proceeds to charity. And just this week Tesla CEO Elon Musk, who has been a big promoter of cryptocurrencies, said he would sell a techno song as an NFT. But he later reneged, saying it didn’t feel right. His girlfriend, Grimes, has made millions selling crypto art.

Billionaire and “Shark Tank” star Mark Cuban sold an NFT of a motivational quote, that read, “Nobody ever changed the world by doing what everyone else was doing – Mark Cuban.”

Read more: Influencers are rushing to make money on NFTs using virtual avatars, digital collectibles, and one-off art

As for the music industry, Shawn Mendes teamed up with Genies, which makes 2D avatars, to make virtual versions of his guitar and gold ring and sell them as NFTs, Rolling Stone reported.

Hoping to get rid of bad vibes from his Fyre Festival days, rapper Ja Rule auctioned an oil painting that once hung in Fyre Media’s office as an NFT on a new platform Flipkick, and he offered to sign it for the purchaser.

Flipkick Fyre Fest painting
Flipkick is selling this Fyre Festival painting as an NFT

Other musicians have joined the trend, as well. The Kings of Leon was the first band to sell an entirely new album, titled “When You See Yourself,” as an NFT, Rolling Stone Reported. And in a tweet, DJ Steve Aoki announced his first-ever NFT collection.

In the sports world, Tampa Bay Buccaneer Rob Gronkowski, aka the Gronk, announced on Twitter he’d be launching an NFT collection of his very own. Four pieces of art commemorate his championship wins and one is a career highlight of him, according to his website. Kansas City Chiefs’ quarterback Patrick Mahomes sold millions of dollars worth of NFTs in just minutes, actionnetwork reported.

As for influencers, Paris Hilton sold a cat painting for $17,000, Decrypt reported. And Lyndsay Lohan sold her “Lightning” NFT for $50,000 and promised to donate the funds to charities that accept cryptocurrency, according to Decrypt.

With a lot of money to be made in NFTs, internet influencers are likely to continue joining the space. So far, YouTube stars like Logan Paul and Zach “ZHC” Hsiehn have already begun experimenting with the trend.

Do you know of more celebrities and influencers who are selling or planning to sell an NFT? Email the reporter of this story at ndailey@insider.com.

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Former Buccaneers player Vincent Jackson found dead in hotel room

Vincent Jackson
Former Tampa Bay Buccaneers wide receiver Vincent Jackson, dead at 38.

  • Former Buccaneers wide receiver Vincent Jackson was found dead in a hotel room Monday.
  • A missing person’s report was closed Saturday after deputies assessed Jackson’s well-being. 
  • There were no signs of trauma; the local sheriff’s department is determining the cause of death. 
  • Visit the Business section of Insider for more stories.

Former Tampa Bay Buccaneers wide receiver Vincent Jackson was found dead late Monday morning in a hotel room in Brandon, Florida, the Hillsborough County Sheriff’s Department reported. The cause of death is unknown. 

Jackson, who was 38, had been staying at the Homewood Suites since first checking in January 11, hotel staff said. His family formerly reported him missing February 12, but the case was closed the next day after deputies talked to Jackson at the hotel and assessed his well-being.  

Then, at about 11:30 am Monday, a housekeeper found Jackson dead, with no signs of trauma. The Hillsborough County Medical Examiner’s Office is investigating the cause of death.

Sheriff Chad Chronister released the following statement:

“My heart aches for the many loved ones Vincent Jackson leaves behind, from his wife and children to the Buccaneers nation that adored him. Mr. Jackson was a devoted man who put his family and community above everything else. Football aside, he touched countless lives through his Jackson In Action 83 Foundation. We shared a passion for supporting military families, and three years ago, Jackson was even made an honorary deputy by the Hillsborough County Sheriff’s Office to recognize his dedication to the community. He will be sorely missed by not only football fans across the country, but also the people here in Hillsborough County who reaped the benefits of his generous contributions.”

Jackson, a three-time Pro Bowl wide receiver, was selected in the second round of the 2005 NFL draft by the San Diego Chargers, for whom he played until joining Tampa Bay in 2012. He retired in 2016. 

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Tom Brady covered up his Nike swoosh after winning the Super Bowl to support Under Armour

tom brady nike under armour
Tom Brady is one of the leading spokesmen for Under Armour, and he’s not in the business of giving free PR to the brand’s competitors.

  • Tom Brady is an Under Armour ambassador, and he’s fiercely loyal to the sports apparel brand.
  • After he won Super Bowl LV, the Buccaneers QB acted shrewdly to snub one of Under Armour’s competitors.
  • Brady noticed a Nike swoosh visible on his undershirt, so he pulled up his championship T-shirt to cover it up.
  • Visit the Business section of Insider for more stories.

Tom Brady is one of the leading spokespeople for Under Armour, and he’s not in the business of giving free PR to the brand’s competitors.

Brady and the Tampa Bay Buccaneers beat out Patrick Mahomes’ Kansas City Chiefs to win Super Bowl LV Sunday night. As the 43-year-old quarterback hoisted the Vince Lombardi Trophy for the seventh time in his esteemed career, he caught a glimpse of himself on the stadium’s video board.

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Tom Brady holds the Vince Lombardi Trophy after his Tampa Bay Buccaneers won Super Bowl LV.

A red Nike swoosh was peeking out from his undershirt.

Nike has a contract with the NFL that requires all 32 teams to outfit their players in the brand’s apparel, including jerseys, sideline apparel, and more. That deal extends to base layers like undershirts, which aren’t typically visible to viewers.

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A Nike swoosh is clearly visible as Tom Brady poses with the Vince Lombardi Trophy.

So when Brady saw the Nike swoosh sitting squarely across his chest as he clutched his latest piece of hardware, he acted quickly and shrewdly to show his undying loyalty to Under Armour on football’s biggest stage; the 2021 Super Bowl MVP pulled up his gray Buccaneers Super Bowl Champions T-shirt to cover the decal.

Check out the clip below:

Brady’s likely to run into this issue a few more times over the final years of his career. The NFL’s apparel deal with Nike runs through 2028, so swooshes will continue to feature prominently on the gridiron. But if we’ve learned anything about the quarterback over his 21 years in the league, he will find a way to walk off with a win – no matter if it’s for himself, his team, or his brand.

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The NFL quarterbacks who have played in and won the most Super Bowls

tom brady bucs
Tom Brady won his seventh Super Bowl and fifth Super Bowl MVP award on Sunday, but the Buccaneers QB was already the undisputed champion of this list.

  • Only a handful of NFL quarterbacks have started in the Super Bowl multiple times in their careers.
  • Tom Brady leads the pack with 10 Super Bowl appearances and seven victories – the most recent of which came on Sunday.
  • Check out the full list of starting quarterbacks who have played multiple Super Bowls below:
  • Visit the Business section of Insider for more stories.
Two Appearances

Craig Morton (0-2)

Craig Morton

Craig Morton led the Dallas Cowboys to Super Bowl V in 1970, but he quickly fell out of favor with the team and lost his starting role to Roger Staubach. He became the first quarterback to start in a Super Bowl for two different teams when he revived his career with the Denver and played in Super Bowl XII for the Broncos eight years later.

Source: Star-Telegram

Russell Wilson (1-1)

russell wilson

After leading the Seattle Seahawks to their first-ever Super Bowl victory in 2013, Russell Wilson led the franchise to a second Super Bowl berth the following season.

Brett Favre (1-1)

Brett Favre

Legendary Packers quarterback and Hall of Famer Brett Favre — who played 16 seasons in Green Bay — led the Packers to back-to-back Super Bowls in 1995 and 1996. He became the first and only player to win three straight NFL Most Valuable Player awards.

Source: Pro Football Hall of Fame

Joe Thiesmann (1-1)

Joe Theismann

Joe Theismann led the Washington Redskins to consecutive Super Bowl appearances, but he is arguably most well-known for the gruesome, career-ending leg injury he suffered while being sacked by New York Giants linebacker Lawrence Taylor in 1985.

Source: Washington Post

Len Dawson (1-1)

Len Dawson

Hall of Famer Len Dawson led Kansas City to Super Bowl I where the Chiefs fell to the Green Bay Packers 35-10. Three years later, Dawson earned MVP honors for leading Kansas City to a 23-7 Super Bowl victory over the Minnesota Vikings.

Patrick Mahomes (1-0)

Patrick Mahomes

Patrick Mahomes and the Kansas City Chiefs are headed to their second Super Bowl in as many years this weekend. Mahomes won his first battle on football’s greatest stage against the San Francisco 49ers in 2020, but this time, he’ll be up against the winningest quarterback in Super Bowl history.

Eli Manning (2-0)

eli manning

Eli Manning may have fallen out of favor with some New York Giants fans, but he led the franchise to two Super Bowl victories, including an improbable win over Tom Brady and the previously undefeated New England Patriots in 2008.

Jim Plunkett (2-0)

Jim Plunkett

After winning the Heisman Trophy at Stanford, Jim Plunkett quarterbacked the Oakland Raiders to two Super Bowl wins in 1980 and 1983.

Source: Heisman.com

Bart Starr (2-0)

Bart Starr

Bart Starr did it first. Literally. Starr led the Green Bay Packers to victory in Super Bowls I and II and earned his way into the Hall of Fame in 1977.

Source: Pro Football Hall of Fame

Three Appearances

Fran Tarkenton (0-3)

Fran Tarkenton

Fran Tarkenton — a prolific offensive weapon known for his ability to scramble — led the Minnesota Vikings to a whopping six division titles and three Super Bowl appearances, but never brought a Lombardi Trophy back to Minneapolis.

Source: Pro Football Hall of Fame

Kurt Warner (1-2)

Kurt Warner

Kurt Warner went from going undrafted out of college to leading the Los Angeles Rams and Arizona Cardinals to a combined three Super Bowl appearances between 1999 and 2008. When all was said and done, Warner had earned two NFL MVP awards, and Super Bowl ring, and a bid to the Pro Football Hall of Fame.

Source: Pro Football Hall of Fame

Ben Roethlisberger (2-1)

ben roethlisberger

Ben Roethlisberger became the youngest Super Bowl-winning quarterback in league history when he led the Pittsburgh Steelers to the victory over the Seattle Seahawks at 23 years old. Since then, Big Ben has made two more Super Bowl appearances and brought a second Lombardi trophy back to the Steel City.

Bob Griese (2-1)

Bob Griese

Hall of Famer Bob Griese led the Miami Dolphins to three consecutive AFC championships and back-to-back Super Bowl victories in 1973 and 1974. Most notably, Griese anchored the Dolphins team that posted a perfect 17-0 season in 1972-73 — the only complete undefeated season in NFL history.

Source: Pro Football Hall of Fame

Troy Aikman (3-0)

Troy Aikman

After earning All-America honors at UCLA, Troy Aikman made an immediate impact for the Dallas Cowboys as the first overall pick in the 1989 NFL Draft. He led the Cowboys to three Super Bowl victories in four years and cemented his legacy with a spot in the Hall of Fame.

Source: Pro Football Hall of Fame

Four Appearances

Jim Kelly (0-4)

Jim Kelly

Hall of Famer Jim Kelly led the Buffalo Bills to four consecutive Super Bowl appearances between the years of 1991 and 1994, but he could not bring Buffalo its first Lombardi Trophy. The Bills still have yet to win a Super Bowl.

Source: Pro Football Hall of Fame

Peyton Manning (2-2)

Peyton Manning

Peyton Manning is the only starting quarterback to win Super Bowls with two different teams. He took the Indianapolis Colts to two Super Bowls and won his first in 2007 before taking his talents to Denver. Manning led the Broncos to the Super Bowl in 2014 and rode off into the sunset after winning Super Bowl 50 two years later. He holds many NFL records, including touchdown passes with 539 and MVP awards with five.

Source: SBNation

Roger Staubach (2-2)

Roger Staubach

Roger Staubach took the Dallas Cowboys to four Super Bowls in an eight-year span and brought home two Lombardi trophies in the process. The Hall of Famer retired in 1979 with the best passing rating of any quarterback through that point with an 83.4 mark.

Source: Pro Football Hall of Fame

Joe Montana (4-0)

Joe Montana

In his 15 seasons playing for the San Francisco 49ers and Kansas City Chiefs, Joe Montana captivated NFL fans with his uncanny ability to mount comeback victories, a feat so common it became known as “Montana Magic.” He won Super Bowls XVI, XIX, XXIII, and XXIV and earned MVP honors for all but one of those games.

Source: Pro Football Hall of Fame

Terry Bradshaw (4-0)

Terry Bradshaw

With a big arm and impressive mind for the game, Terry Bradshaw led the Pittsburgh Steelers to an unprecedented four Super Bowl victories in six years.

Source: Pro Football Hall of Fame

Five Appearances

John Elway (2-3)

John Elway

The ultimate dual-threat quarterback, John Elway spent his entire 16-year career with the Denver Broncos. The Hall of Famer accounted for 82.2% of points scored by the Broncos during his tenure with the franchise and led the team to five Super Bowl appearances, winning back-to-back in Super Bowls XXXII and XXXIII.

Source: Pro Football Hall of Fame

10 Appearances

Tom Brady (7-3)

tom brady bucs yell 1

Arguably the best quarterback of all time, Tom Brady has made an NFL-record 10 Super Bowl appearances and earned five Super Bowl MVP awards — the most ever by a single player. After leading the New England Patriots to victory in Super Bowl LIII in 2019, Brady became the only player in the history of the NFL to win six Super Bowl rings.

But for the first time in his career, Brady spent the 2020-2021 season with a different team. He left New England for the Buccaneers during the 2020 offseason, and he managed to secure a Super Bowl victory with Bruce Arians’ squad in his very first season in Tampa Bay. Now, the 43-year-old has seven Vince Lombardi trophies to his name. And, somehow, he’s still hungry for more.

“We’re coming back,” Brady said upon hoisting the Lombardi trophy. “You already know that.”

Source: SBNation

Now check out what happened to the rest of the players involved in the trade that landed Jared Goff with the Rams.

Jared Goff

WHERE ARE THEY NOW? All of the picks in the massive trade that helped the Rams land Jared Goff

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Tom Brady punched his ticket to his 10th Super Bowl and immediately ran to celebrate with his son in the stands

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Tom Brady hugs his 13-year-old son, Jack, after punching his ticket to his 10th Super Bowl.

  • Tom Brady is headed to his 10th Super Bowl after leading the Tampa Bay Buccaneers to victory in the NFC Championship.
  • Immediately after the win, the six-time Super Bowl champ ran to the stands, pointed, and asked a security guard “Can I say hi to my son?”
  • He and his eldest son, Jack, then hugged over the barrier, and Brady could be heard laughing and saying “Love ya, kiddo!”
  • Check out the clip below:
  • Visit Business Insider’s homepage for more stories.

 

Read the original article on Business Insider

How Tom Brady and Gisele Bündchen make and spend their millions

Tom Brady Gisele Bundchen net worth
Tom Brady gets a kiss from his wife Gisele Bundchen following Patriots training camp.

  • Tom Brady left the New England Patriots to sign with the Tampa Bay Buccaneers this past offseason, and the quarterback is enjoying remarkable success with his new squad.
  • Brady and his wife, Gisele Bündchen, comprise one of the most successful celebrity power couples.
  • Bündchen is one of the most successful supermodels in the world; Brady is widely considered the greatest quarterback of all time.
  • The couple has owned several homes and has been known to take lavish trips around the world.
  • Visit Business Insider’s homepage for more stories.

Tom Brady and Gisele Bündchen left their fabulous life in New England behind for the warmth of Tampa Bay.

The quarterback announced last offseason that he would part ways with the New England Patriots and sign with the Buccaneers. While the departure was a major lifestyle shift for the duo, which is often regarded as one of the country’s best power couples, Brady has found remarkable success on the gridiron with the Bucs.

Bündchen was the highest-earning model in the world for 10 consecutive years, according to Forbes. Brady has earned six Super Bowl rings and three league MVP awards as a quarterback. Bündchen and Brady married in 2009, and together they lead an extremely fabulous life.

Keep reading to learn more about Brady and Bündchen make and spend their money.

Tony Manfred contributed to this report.

Supermodel Gisele Bündchen and superstar quarterback Tom Brady are one of the most powerful celebrity couples on the planet.

: Co-Chairperson Gisele Bundchen (L) and Tom Brady attend the 'Rei Kawakubo/Comme des Garcons: Art Of The In-Between' Costume Institute Gala at Metropolitan Museum of Art on May 1, 2017 in New York City.

They are believed to have an estimated net worth of $580 million.

tom brady gisele

Source: Celebrity Net Worth

Brady is considered one of the greatest quarterbacks of all time after earning six Super Bowl rings and three league MVP awards in his 20 years with the New England Patriots.

Tom Brady

Source: Spotrac

And now he’s in the hunt for more hardware with the Tampa Bay Buccaneers.

tom brady bucs yell 1

The couple made a big life change by swapping the cold winters of New England for the warmth and humidity of Tampa Bay in 2020, when Brady signed with the Bucs.

Tom Brady

They bought a gorgeous, 5,000-square-foot waterfront estate on Indian Creek Island for $17 million.

tom brady house

Source: Realtor.com

And became neighbors with other celebrities on Miami’s “Billionaires Bunker,” including Ivanka Trump and Jared Kushner, Adriana Lima, and billionaire Carl Icahn.

miami

Source: Realtor.com

Of course, the couple had no choice to buy a boat to fully enjoy life in The Sunshine State. They picked up the multi-million dollar tab on their swanky new ship – “Viva La Vida.”

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Many months after they moved to Florida, Brady and Bündchen sold their mansion in the Boston suburbs for a whopping $33 million.

tom brady house

Source: People

Bündchen reigned over the modeling world for well over a decade and was the top-earning supermodel for 10 consecutive years. Even though she retired in 2015, Bündchen was still one of the top-5 highest-paid models of 2018.

Gisele Bündchen

Source: Boston.com

In his last season with the Patriots, the team paid Brady $23 million. He regularly agreed to discount contracts throughout his career to help keep New England competitive.

tom brady happy

Source: NBC Sports

And the Bucs are paying him a cool $15,000,000 salary and $10,000,000 roster bonus for the 2020-2021 NFL season.

tom brady bucs

Source: Spotrac

He is the second-highest-paid player in NFL history, having already earned $261.8 million in his NFL career.

tom brady

Source: Business Insider, Spotrac

Brady has also made an estimated $12 million annually in endorsement deals with companies like Under Armour, Intel, Beats by Dre, and Shields.

Tom Brady

Source: Forbes

Brady’s earnings sound enormous, but it’s actually nothing compared to his wife.

Tom Brady Gisele Bundchen

Forbes reported in July 2016 that Bündchen had earned an estimated $30.5 million throughout the prior year.

Tom Brady Gisele Bundchen

Source: Forbes

She’s had a number of extremely lucrative endorsement deals with major brands, including Chanel, Louis Vuitton, Calvin Klein, and Pantene.

Gisele Chanel

Source: The Street

Additionally, Bündchen has made tons of money by allowing companies to monetize her name and likeness. She had a sandals line with Grendene, lingerie brand with Hope, beauty line with Sejaa Pure Skincare, and others.

Gisele Bündchen

Source: Latin Trends

Brady has also had some exciting endorsement deals, including a partnership with Aston Martin.

Tom Brady

Source: The Drive

Aston Martin even produced a limited Tom Brady edition of the Vanquish S Volante. Only 12 were produced and they went for $360,000 each.

Tom Brady Aston Martin

Source: CNN Money

Together, Brady and Bündchen once owned a custom-built, $20 million mansion in Los Angeles.

Bel Air
Brady and Bundchen’s home not pictured.

Source: Today

It had a moat and a chicken coop so they could eat fresh eggs.

chicken coup
Bündchen and Brady’s chickens not pictured.

Source: Today

But in 2014, they sold the estate to Dr. Dre for a reported $40 million.

Dr. Dre

Source: LA Times

In 2013, they were reportedly searching for a new apartment in NYC. They were spotted looking at a $11.5 million duplex in Manhattan that spring.

tom brady gisele yankees

Source: Trulia

They eventually settled on a glassy skyscraper condo that they purchased for $14 million in 2013.

a private elevator opens on to the light soaked living and dining room

Source: Bleacher Report

In 2016, they put that condo back on the market with a price tag of $17.25 million.

there are plenty of stunning views to be had from throughout the apartment including from this den

Source: Business Insider

That’s because they reportedly dropped $20 million on a new waterfront apartment in Tribeca.

hudson river park is located right next to the apartment complex ideal for the couples three kids

Source: Business Insider

Prior to New York, they lived in a Boston condo, but sold it for $9.2 million in 2012.

brady gisele condo

Source: CBS

The homes are basically Brady’s only lavish purchases.

Tom Brady, his son Jack, 5, Gisele Bundchen, and their son Benjamin, 3

Outside of his Aston Martin, his cars aren’t too gaudy. He got in an accident in 2010 while driving an Audi sedan.

tom bradys audi

Source: ESPN

He told ESPN that he’s a homebody and has to talk to his friends’ kids about music so he knows what’s popular.

tom brady sad

Source: ESPN

He even likes to do silly things like welcome a rescue dog to the family with a “Lion King” video on Facebook.

2019 02 04_10 17 57

Source: Facebook

He does attend lots of high-profile events though, from the Kentucky Derby …

Tom Brady and Rob Gronkowski

Source: NBC Sports

… to Brazil’s famed Carnival …

Brazil Carnival 2020
Carnival celebration at Rio de Janeiro’s Sambradome. Brady not pictured.

Source: Bleacher Report

… to the Met Gala. He and Bündchen were co-chairs of the event in 2017.

Model Gisele Bundchen (L) and NFL player Tom Brady

Source: Vogue

The duo also attended the 2014 FIFA World Cup and were spotted hanging out with Ashton Kutcher.

Tom Brady, right, and Gisele Bundchen

Source: Getty Images

But Brady insists that he prefers to avoid a flashy lifestyle. He doesn’t own a private jet, but sometimes arranges one to bring his parents to visit him.

Model Gisele Bundchen and her husband, NFL quarterback Tom Brady

Source: ESPN

He’s just a dad who likes making sand castles with his kids.

2019 02 04_10 19 49

Source: Instagram/Gisele Bundchen

Brady also spends time raising money for various charities, including $6.5 million for cancer research by buzzing his hair in 2018.

Tom Brady

Source: Business Insider

Bündchen also prioritizes her philanthropic work. She donated a whopping $1.5 million to relief efforts in Haiti in 2009 and regularly supports the United Nations, WWF, St. Jude Children’s Research Hospital, (RED), and St. Francis Food Pantries and Shelters.

gisele bundchen

Source: Style Caster, Look to the Stars

She also works with a number of nonprofits to help benefit her birth country, Brazil. She donates a percentage of the profits from her sandals line to protect Amazon Rainforest water sources while supporting other Brazilian initiatives like Y Ikatu Xingu, Nascentes do Brasil, De Olho nos Mananciais, and ISA.

Gisele Bundchen

Source: Look to the Stars

More recently, it seems like most of Brady’s and Bündchen’s big spending is health-based.

tom brady gisele

Brady and Gisele have a personal chef who has them on a strict diet that includes no sugar, no tomatoes, and avocado ice cream as a treat.

2019 02 04_10 24 40

Source: Business Insider

The chef even has the couple’s children on a strict diet that is about 80% vegetables.

2019 02 04_10 26 08

Source: Business Insider

In 2016, Brady wrote a $200 diet book that sold out almost immediately when it was first released.

Tom Brady nutrition manual

Source: Business Insider

In 2017, Brady had a more modestly priced book drop. “The TB12 Method: How to Achieve a Lifetime of Sustained Peak Performance,” is less than $20 and is being called “The Athletes Bible.”

The TB12 Method by Tom Brady

Source: Business Insider

He is also strict on alcohol, even putting Rob Gronkowski on a drinking diet. But Brady does splurge occasionally, – including on New Year’s Eve, apparently, as he said on Instagram that he was curing his hangover with some TB12 electrolytes on New Year’s Day 2018.

2019 02 04_10 39 45

Source: Business Insider

Bündchen is also a stickler for clean eating habits, prioritizing home-grown foods.

2019 02 04_10 41 00

Source: Gisele Bundchen on Instagram

Brady also employs a ‘body coach’ and health guru, Alex Guerrero, who works with Brady at least once every day and whose duties include spiritual guide, counselor, pal, nutrition adviser, trainer, and massage therapist.

Tom Brady TB12 massage

Source: Business Insider

Bündchen, meanwhile, regularly practices yoga and mindfulness.

2019 02 04_10 42 22

Source: Gisele Bundchen on Instagram

She even practices with her kids.

2019 02 04_10 43 18

Source: Gisele Bundchen on Instagram

She sometimes exercises at Brady’s gym – TB12 – in Boston and does martial arts.

2019 02 04_10 44 41

Source: Insider

And, on occasion, the duo will play some football in their backyard.

2019 02 04_10 47 34

Source: Gisele Bundchen on Instagram

Brady and Bündchen take offseason vacations with the family to places like Asia (on behalf of his partnership with Under Armour, of course).

2019 02 04_10 48 42

Source: Tom Brady on Instagram

Brady even did some sumo wrestling in Tokyo in 2017.

2019 02 04_10 50 24

Source: Under Armour on Instagram

They’ve also visited Qatar.

2019 02 04_10 51 55

Source: US Weekly

But no matter where their lavish lives or impressive careers take them, Brady and Bündchen manage to speak every single day.

Gisele Bundchen and Tom Brady

Source: Business Insider

But despite the occasional lavish trip, Brady and Bündchen are the rare celebrity couple that can actually afford to live a megastar lifestyle, but opt to live more modestly – relative to other high-earning megastars, at least.

Tom Brady #12 of the New England Patriots celebrates with wife Gisele Bundchen
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Tom Brady is leading the Buccaneers through their first playoff run in over a decade. Here’s how the quarterback and his supermodel wife Gisele Bündchen make and spend their millions.

Tom Brady Gisele Bundchen net worth
Tom Brady gets a kiss from his wife Gisele Bundchen following Patriots training camp.

  • Tom Brady left the New England Patriots to sign with the Tampa Bay Buccaneers this past offseason, and the quarterback is enjoying rermarkable success with his new squad.
  • Brady and his wife, Gisele Bündchen, comprise one of the most successful celebrity power couples.
  • Bündchen is one of the most successful supermodels in the world; Brady is widely considered the greatest quarterback of all time.
  • The couple has owned several homes and have been known to take lavish trips around the world.
  • Visit Business Insider’s homepage for more stories.

Tom Brady and Gisele Bündchen left their fabulous life in New England behind for the warth of Tampa Bay.

The quarterback announced last offseason that he would part ways with the New England Patriots and sign with the Buccaneers. While the departure was a major lifestyle shift for the duo, which is often regarded as one of the country’s best power couples, Brady has found remarkable success on the gridiron with the Bucs.

Bündchen was the highest-earning model in the world for 10 consecutive years, according to Forbes. Brady has earned six Super Bowl rings and three league MVP awards as a quarterback. Bündchen and Brady married in 2009 and together they lead an extremely fabulous life.

Keep reading to learn more about Brady and Bündchen make and spend their money.

Tony Manfred contributed to this report.

Supermodel Gisele Bündchen and superstar quarterback Tom Brady are one of the most powerful celebrity couples on the planet.

: Co-Chairperson Gisele Bundchen (L) and Tom Brady attend the 'Rei Kawakubo/Comme des Garcons: Art Of The In-Between' Costume Institute Gala at Metropolitan Museum of Art on May 1, 2017 in New York City.

Brady is considered one of the greatest quarterbacks of all time after earning six Super Bowl rings and three league MVP awards in his 20 years with the New England Patriots.

Tom Brady

Source: Spotrac

And now he’s in the hunt for more hardware with the Tampa Bay Buccaneers.

tom brady bucs yell 1

The couple made a big life change by swapping the cold winters of New England for the warmth and humidity of Tampa Bay in 2020, when Brady signed with the Bucs.

Tom Brady

They bought a gorgeous, 5,000-square-foot waterfront estate on Indian Creek Island for $17 million.

tom brady house

Source: Realtor.com

And became neighbors with other celebrities on Miami’s “Billionaires Bunker,” including Ivanka Trump and Jared Kushner, Adriana Lima, and billionaire Carl Icahn.

miami

Source: Realtor.com

Of course, the couple had no choice to buy a boat to fully enjoy life in The Sunshine State. They picked up the multi-million dollar tab on their swanky new ship – “Viva La Vida.”

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Many months after they moved to Florida, Brady and Bündchen sold their mansion in the Boston suburbs for a whopping $33 million.

tom brady house

Source: People

Bündchen reigned over the modeling world for well over a decade and was the top-earning supermodel for 10 consecutive years. Even though she retired in 2015, Bündchen was still one of the top-5 highest-paid models of 2018.

Gisele Bündchen

Source: Boston.com

In his last season with the Patriots, the team paid Brady $23 million. He regularly agreed to discount contracts throughout his career to help keep New England competitive.

tom brady happy

Source: NBC Sports

And the Bucs are paying him a cool $15,000,000 salary and $10,000,000 roster bonus for the 2020-2021 NFL season.

tom brady bucs

Source: Spotrac

He is the second-highest-paid player in NFL history, having already earned $261.8 million in his NFL career.

tom brady

Source: Business Insider, Spotrac

Brady has also made an estimated $12 million annually in endorsement deals with companies like Under Armour, Intel, Beats by Dre, and Shields.

Tom Brady

Source: Forbes

Brady’s earnings sound enormous, but it’s actually nothing compared to his wife.

Tom Brady Gisele Bundchen

Forbes reported in July 2016 that Bündchen had earned an estimated $30.5 million throughout the prior year.

Tom Brady Gisele Bundchen

Source: Forbes

She’s had a number of extremely lucrative endorsement deals with major brands, including Chanel, Louis Vuitton, Calvin Klein, and Pantene.

Gisele Chanel

Source: The Street

Additionally, Bündchen has made tons of money by allowing companies to monetize her name and likeness. She had a sandals line with Grendene, lingerie brand with Hope, beauty line with Sejaa Pure Skincare, and others.

Gisele Bündchen

Source: Latin Trends

Brady has also had some exciting endorsement deals, including a partnership with Aston Martin.

Tom Brady

Source: The Drive

Aston Martin even produced a limited Tom Brady edition of the Vanquish S Volante. Only 12 were produced and they went for $360,000 each.

Tom Brady Aston Martin

Source: CNN Money

Together, Brady and Bündchen once owned a custom-built, $20 million mansion in Los Angeles.

Bel Air
Brady and Bundchen’s home not pictured.

Source: Today

It had a moat and a chicken coop so they could eat fresh eggs.

chicken coup
Bündchen and Brady’s chickens not pictured.

Source: Today

But in 2014, they sold the estate to Dr. Dre for a reported $40 million.

Dr. Dre

Source: LA Times

In 2013, they were reportedly searching for a new apartment in NYC. They were spotted looking at a $11.5 million duplex in Manhattan that spring.

tom brady gisele yankees

Source: Trulia

They eventually settled on a glassy skyscraper condo that they purchased for $14 million in 2013.

a private elevator opens on to the light soaked living and dining room

Source: Bleacher Report

In 2016, they put that condo back on the market with a price tag of $17.25 million.

there are plenty of stunning views to be had from throughout the apartment including from this den

Source: Business Insider

That’s because they reportedly dropped $20 million on a new waterfront apartment in Tribeca.

hudson river park is located right next to the apartment complex ideal for the couples three kids

Source: Business Insider

Prior to New York, they lived in a Boston condo, but sold it for $9.2 million in 2012.

brady gisele condo

Source: CBS

The homes are basically Brady’s only lavish purchases.

Tom Brady, his son Jack, 5, Gisele Bundchen, and their son Benjamin, 3

Outside of his Aston Martin, his cars aren’t too gaudy. He got in an accident in 2010 while driving an Audi sedan.

tom bradys audi

Source: ESPN

He told ESPN that he’s a homebody and has to talk to his friends’ kids about music so he knows what’s popular.

tom brady sad

Source: ESPN

He even likes to do silly things like welcome a rescue dog to the family with a “Lion King” video on Facebook.

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Source: Facebook

He does attend lots of high-profile events though, from the Kentucky Derby …

Tom Brady and Rob Gronkowski

Source: NBC Sports

… to Brazil’s famed Carnival …

Brazil Carnival 2020
Carnival celebration at Rio de Janeiro’s Sambradome. Brady not pictured.

Source: Bleacher Report

… to the Met Gala. He and Bündchen were co-chairs of the event in 2017.

Model Gisele Bundchen (L) and NFL player Tom Brady

Source: Vogue

The duo also attended the 2014 FIFA World Cup and were spotted hanging out with Ashton Kutcher.

Tom Brady, right, and Gisele Bundchen

Source: Getty Images

But Brady insists that he prefers to avoid a flashy lifestyle. He doesn’t own a private jet, but sometimes arranges one to bring his parents to visit him.

Model Gisele Bundchen and her husband, NFL quarterback Tom Brady

Source: ESPN

He’s just a dad who likes making sand castles with his kids.

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Source: Instagram/Gisele Bundchen

Brady also spends time raising money for various charities, including $6.5 million for cancer research by buzzing his hair in 2018.

Tom Brady

Source: Business Insider

Bündchen also prioritizes her philanthropic work. She donated a whopping $1.5 million to relief efforts in Haiti in 2009 and regularly supports the United Nations, WWF, St. Jude Children’s Research Hospital, (RED), and St. Francis Food Pantries and Shelters.

gisele bundchen

Source: Style Caster, Look to the Stars

She also works with a number of nonprofits to help benefit her birth country, Brazil. She donates a percentage of the profits from her sandals line to protect Amazon Rainforest water sources while supporting other Brazilian initiatives like Y Ikatu Xingu, Nascentes do Brasil, De Olho nos Mananciais, and ISA.

Gisele Bundchen

Source: Look to the Stars

More recently, it seems like most of Brady’s and Bündchen’s big spending is health-based.

tom brady gisele

Brady and Gisele have a personal chef who has them on a strict diet that includes no sugar, no tomatoes, and avocado ice cream as a treat.

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Source: Business Insider

The chef even has the couple’s children on a strict diet that is about 80% vegetables.

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Source: Business Insider

In 2016, Brady wrote a $200 diet book that sold out almost immediately when it was first released.

Tom Brady nutrition manual

Source: Business Insider

In 2017, Brady had a more modestly priced book drop. “The TB12 Method: How to Achieve a Lifetime of Sustained Peak Performance,” is less than $20 and is being called “The Athletes Bible.”

The TB12 Method by Tom Brady

Source: Business Insider

He is also strict on alcohol, even putting Rob Gronkowski on a drinking diet. But Brady does splurge occasionally, – including on New Year’s Eve, apparently, as he said on Instagram that he was curing his hangover with some TB12 electrolytes on New Year’s Day 2018.

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Source: Business Insider

Bündchen is also a stickler for clean eating habits, prioritizing home-grown foods.

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Source: Gisele Bundchen on Instagram

Brady also employs a ‘body coach’ and health guru, Alex Guerrero, who works with Brady at least once every day and whose duties include spiritual guide, counselor, pal, nutrition adviser, trainer, and massage therapist.

Tom Brady TB12 massage

Source: Business Insider

Bündchen, meanwhile, regularly practices yoga and mindfulness.

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Source: Gisele Bundchen on Instagram

She even practices with her kids.

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Source: Gisele Bundchen on Instagram

She sometimes exercises at Brady’s gym – TB12 – in Boston and does martial arts.

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Source: Insider

And, on occasion, the duo will play some football in their backyard.

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Source: Gisele Bundchen on Instagram

Brady and Bündchen take offseason vacations with the family to places like Asia (on behalf of his partnership with Under Armour, of course).

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Source: Tom Brady on Instagram

Brady even did some sumo wrestling in Tokyo in 2017.

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Source: Under Armour on Instagram

They’ve also visited Qatar.

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Source: US Weekly

But no matter where their lavish lives or impressive careers take them, Brady and Bündchen manage to speak every single day.

Gisele Bundchen and Tom Brady

Source: Business Insider

But despite the occasional lavish trip, Brady and Bündchen are the rare celebrity couple that can actually afford to live a megastar lifestyle, but opt to live more modestly – relative to other high-earning megastars, at least.

Tom Brady #12 of the New England Patriots celebrates with wife Gisele Bundchen
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