How to generate a Spotify ‘Pet Playlist’ with music that both you and your pet will love

Spotify's Pet Playlist page, showing cartoons of a dog, cat, hamster, bird, and iguana.
Spotify’s Pet Playlists aren’t just for you – they’re for your pets, too.

  • Spotify’s Pet Playlist feature creates a playlist of music that you’ll like, based on your pet’s personality.
  • You’ll need to tell Spotify what kind of pet you have; you can pick a dog, cat, iguana, hamster, or bird.
  • Spotify says they consulted with a musicologist to pick songs that your specific pet is likely to enjoy.
  • Visit Insider’s Tech Reference library for more stories.

Every year, Spotify releases a few special playlists that auto-generate based on your tastes. They’re fun extras that let you share your unique tastes with friends and even discover new tracks.

Related Article Module: How to find and use Spotify’s new ‘Only You’ feature to get a musical astrology reading and see your unique tastes

One of the most popular of these playlists is the Pet Playlist. Based on musicology research and a pet-focused survey that Spotify conducted, the Pet Playlist generates a list of songs that you’ll enjoy, and your pet might too. The playlist’s songs are picked according to what kind of pet you have and their personality.

Here’s how to make a Spotify Pet Playlist, and get jamming with your small friends.

How to make a Spotify Pet Playlist

You can do this on your computer or phone, but it doesn’t use the actual Spotify app.

1. In an internet browser, head to Spotify’s Pet Playlist homepage and click Let’s Go. If you haven’t already, you’ll be asked to log into your Spotify account.

2. Pick what kind of pet you have, and then click Next. You can choose a dog, cat, iguana, hamster, or bird.

Spotify's Pet Playlist page, featuring cartoon versions of a dog, cat, hamster, bird, and iguana.
There are five options to choose from here.

3. Use the sliders to describe your pet’s personality. You’ll have to pick between Relaxed or Energetic, Shy or Friendly, and Apathetic or Curious.

A cartoon cat dances on top of a slider that goes from "Relaxed" to "Energetic."
Use the sliders to describe your pet’s personality.

6. Finally, type in your pet’s name and – if you like – upload a picture of them.

7. Spotify will take a moment to generate your playlist. Once it’s done, click Listen Now to start playing it. You can also click the Facebook, Twitter, or Instagram icons to share a preview of your playlist on social media.

A Spotify Pet Playlist preview, with various bands listed on it.
You’ll be given a preview of your Pet Playlist, listing the first few artists featured on it.

Once you click Listen Now, the playlist will be saved to your Spotify Library so you can easily find it again.

How to use Spotify on your Apple Watch to play music or control playbackHow to download music from Spotify and listen to your favorite songs offlineHow to change a playlist’s picture in the Spotify app on your iPhoneHow much does Spotify pay per stream? What you’ll earn per song, and how to get paid more for your music

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How much Spotify pays employees in the US in 2021

Spotify offices, employee
Spotify offices.

Spotify grew its workforce by one third last year to 6,554 staffers at the end of 2020.

While the streaming-music company has hit some snags – its controversial podcaster Joe Rogan has sparked internal debate among staffers – Spotify has continued hiring.

It currently lists roughly 360 openings on its careers website, and touts new flexible work benefits like the ability to work from anywhere.

As employees across industries make moves coming out of the pandemic, Insider updated our analysis of how much Spotify employees are paid in the US.

We pored over public data to get a snapshot of Spotify’s salary levels. The data, released by the US Department of Labor’s Office of Foreign Labor Certification, shows how much Spotify offered to pay employees who it wanted to hire in the US through work visas.

Spotify offered certain US staffers between October 2019 and March 2021 annual base salaries ranging from $60,000 to $260,00 for a variety of roles, according to the data.

Our full analysis breaks down salaries for jobs including marketing, research, engineering, finance and administrative roles.

Read more about how much Spotify employees make, including recent salary offers for specific roles in marketing, engineering, and more

Read the original article on Business Insider

Taylor Swift ‘doesn’t need’ to earn streaming royalties, according to a former Spotify boss who said the company is a distribution platform that wasn’t built to pay artists money

taylor swift 1989 tour
Taylor Swift performs in 2015 during the “1989” world tour.

  • Former Spotify boss Jim Anderson said the platform was designed to distribute music, not pay artists.
  • “I think Taylor Swift doesn’t need .00001 more a stream,” Anderson told singer Ashley Jana.
  • Apple Music’s average per play rate is $0.01. On Spotify, it takes around 250 streams to make $1.
  • See more stories on Insider’s business page.

A former Spotify boss who is credited with helping to create the Swedish music streaming platform said Spotify was never built to pay artists.

“Spotify was created to solve a problem,” said Jim Anderson, who also co-founded, at a 2019 music industry conference in New York, according to a newly released recording of the event. “The problem was this: piracy and music distribution. The problem was to get artists’ music out there. The problem was not to pay people money.”

Anderson’s comments were recorded by singer-songwriter Ashley Jana, who didn’t share the recording until this week in fear of retribution from the music industry, according to Digital Music News.

The comments now made public follow a growing push for music streaming platforms to raise royalties, or the amount artists are paid per stream. “Artists are really broke,” Jana told Anderson at the 2019 event. “We’re not making any money off of the streams.”

Anderson used Taylor Swift, a long-time advocate for new musicians, as an example, saying she “doesn’t need” an increase in streaming royalties.

Swift has advocated for change in the music streaming industry since 2014 when she published an essay for the Wall Street Journal arguing that “music should not be free.” The same year, Swift pulled her “1989” album from Spotify.

In response to recent pressure, Spotify founder and CEO Daniel Ek launched the company initiative Loud and Clear to “shed light on the complicated economics of music streaming.”

In April, Apple Music said its streaming royalties pay double what Spotify pays, although the rate is calculated on a stream-share basis, not a per-stream basis, making the two rates difficult to accurately compare.

Ek wrote that one of Spotify’s goals is to help artists make a living by creating opportunities for more musicians to reach more listeners, saying fans ultimately determine the financial fate of musicians.

The Union of Musicians and Allied Workers (UMAW) organized international protests against Spotify this March. The company did not meet the union’s demands such as the one penny per-stream royalty rate.

“The company consistently deflects blame onto others for systems it has itself built, and from which it has created its nearly $70 billion valuation,” UMAW said on Twitter this March.

In an interview with The Verge, Ek said the future of Spotify depends on multiple streams of revenue, which will then allow creators to best decide how to monetize their fan base.

“What we realized is that we’re no longer this kind of small startup from Sweden,” Ek told the Verge. “We’re in fact a very, very important platform for a lot of these audio creators.”

Spotify declined Business Insider’s request for comment.

Read the original article on Business Insider

The Netflix generation won’t want to own cars – here’s how the auto industry can adapt

Two women sitting laughing sitting on car
Younger consumers are drawn to the convenience of subscription services and will want the same model for using cars, Dr Andy Palmer argues.

  • Ex-Nissan COO Dr Andy Palmer argues subscription models could be the future of car use.
  • In this op-ed, he says Millenials and Gen Z are already used to such models in other areas of life.
  • They could combine the flexibility of rentals with the benefits of ownership, he writes.
  • See more stories on Insider’s business page.

A quick look at your bank statements will most likely reveal a consistent theme in each month’s transactions: payments to Netflix, Apple Music, or Amazon Prime.

A generation of consumers, and I’m one of them, have become addicted to subscription services.

Simple and no-strings-attached, subscription services seem to exist for every possible product out there. And now cars are joining the subscription surge.

The auto industry has experienced significant upheaval over the past decade.

Auto executives have dedicated most of their time and attention to adapting the physical and technical make-up of the cars they produce, such as shepherding from internal combustion engines to hybrid or electric in response to a more climate conscious market.

However, changing consumer attitudes are fuelling another major shift for the industry to contend with – and automotive executives are slowly waking up to it.

The industry has long been known for its resistance to change and may find this shift in consumer behaviour difficult to navigate. The good news is that it requires is a marketing shift rather than an operational one, which is easier to manage.

Manufacturers that already cater to a younger audience will naturally find this shift in marketing easier.

In September 2020, Volvo became one of the first brands to launch a direct-to-consumer subscription model. Sixt, the international rental service, also launched a subscription service in the same month.

For a monthly fee, Volvo gives motorists access to a car with everything but fuel included in the package. The simplicity of this appeals to younger generations and urban dwellers who see cars with less emotion and romance than those of an earlier vintage.

For the baby boomers, cars represented post-war prosperity. The VW Beetle became a generational icon in the 1960s and 1970s.

For Generation X who entered their economic zenith during Margaret Thatcher’s era of yuppies and flashy excess, cars symbolized status and wealth Millennials were a trickier sell, but were ultimately attracted to cheaper, smaller and urban-friendly vehicles to suit their lifestyles and budgets.

The lifestyles and budgets of Millennials and Gen Z are no doubt behind the reason why they are by far the heaviest users of subscription services.

To many, the beauty of the car subscription model is that it confers the convenience of car travel provided by ride-hailing apps like Uber or Lyft and ride-sharing ones like ZipCar while still giving customers their own car they don’t have to share that they can get to know and become attached to.

There is also an argument that, as zero emission vehicles become more popular, the subscription model is better suited to electric vehicles.

Over time and after excessive use, electric vehicle batteries become less effective. This means that you’ll progressively get less mileage from a single charge.

Rather than replacing the entire vehicle, which would be highly expensive and inefficient, we may see battery leasing become the modus operandi for motorists in the near future.

While Volvo’s entire car subscription package has created buzz, Renault are leading the way when it comes to battery leasing. When purchasing a Renault Zoe, buyers can choose to lease a battery on a subscription basis rather than owning it outright, reducing the price of a new car by nearly $10,000.

With the Netflix model becoming so popular in other industries, it is only logical that consumers will begin to demand this level of flexibility for more high-ticket items as habits continue to shift.

Dr Andy Palmer a former CEO of Aston Martin and COO of Nissan. He holds non-executive positions, including chair of electric bus company Switch Mobility, vice-chair of battery manufacturer InoBat and chair of EV scooter company Hilo.

Read the original article on Business Insider

A single Fastly customer changing their settings triggered the giant internet outage that hit Reddit, Spotify, and the White House’s site

white house
  • Large chunks of the internet went down Tuesday morning, including Reddit, Spotify, and the White House’s site.
  • The problem was caused by Fastly, a content-delivery network used by many sites.
  • Fastly said the outage was due to a bug triggered by a single customer updating their settings.
  • See more stories on Insider’s business page.

A huge outage hit numerous parts of the internet for an hour on Tuesday morning, with major sites including Reddit, Spotify, The New York Times, and the White House going offline.

At the root of the problem was Fastly, a popular content-delivery network (CDN). CDNs usually help websites load faster, but CDN problems can take out parts of the internet.

In a blog posted on Wednesday, Fastly’s Senior Vice President of Engineering and Infrastructure Nick Rockwell explained what had triggered the outage – it was one unnamed customer changing their settings.

“On May 12, we began a software deployment that introduced a bug that could be triggered by a specific customer configuration under specific circumstances,” Rockwell said.

“Early June 8, a customer pushed a valid configuration change that included the specific circumstances that triggered the bug, which caused 85% of our network to return errors,” he said, adding that Fastly had rolled out a permanent fix for the bug.

Read more: The major outage that affected sites from The New York Times to Amazon to the White House shows just how fragile our democratized internet is

“Even though there were specific conditions that triggered this outage, we should have anticipated it,” Rockwell said.

“We apologize to our customers and those who rely on them for the outage and sincerely thank the community for its support.”

Read the original article on Business Insider

How to find and use Spotify’s new Only You feature to get a musical astrology reading and see your unique tastes

Spotify Only You Astrology
Spotify Only You gives you an astrological reading and more.

  • Spotify’s new “Only You” feature shows how unique your listening tastes are, and gives you a musical astrology reading.
  • Only You compares your favorite artists and genres, and shows you which combinations stand out the most from Spotify’s user base.
  • You can find Only You in Spotify’s iPhone and Android apps, along with a hub of unique playlists.
  • Visit Insider’s Tech Reference library for more stories.

At the end of each year, Spotify releases a personalized playlist called “Spotify Wrapped” that shows you what your favorite songs of the year were. It’s always a fun way to see how your tastes changed, and rediscover songs you might have forgotten.

Every so often, Spotify will come out with a similar personalized feature – this time, they’ve unveiled the “Only You” page.

Only You compares all the songs and artists you have saved, and notes which ones are the most different from one another, and which combinations set you apart from other users. Spotify claims they’ve done this by analyzing every user’s music tastes, and picking out the songs or artists that you listen to together, but no one else does. For example, if you listen to both heavy metal and classical baroque pieces, that might show up.

You’ll also get a faux-astrology reading, and a page where you can find special playlists made just for you.

Here’s how to find and share your personalized Only You list.

How to find and use Spotify’s Only You feature

You can find Only You in either of Spotify’s smartphone apps for iPhone and Android. Before anything, make sure that the app is fully updated.

1. Open the Spotify app and log into your account if you haven’t already.

2. If you haven’t seen Only You before, it might pop up automatically, or on your Home tab. Otherwise, tap Search at the bottom of the screen.

3. Underneath the search bar, you should see a pop-up labeled Find out how you listen. Tap this.

spotify only you
Tap this picture to start the Only You slideshow.

4. Your Only You list will start playing. Either wait for each page to pass, or tap the right side of the screen to progress.

spotify only you 2
Each page will take about ten to twenty seconds to play.

5. On the seventh page, you’ll be asked to plan your “Dream Dinner Party” – you can select three artists you like, and Spotify will make you playlists of their most popular songs, and songs by artists like them. Tap Add Mixes to Your Library to save the playlists.

6. When you’re done, you’ll be shown every page in the Only You slideshow. Tap Share under any page, and you can send it to a friend or another app.

spotify only you 3
You can share your Only You pages using any social media or messaging app.

How to use Spotify on your Apple Watch to play music or control playbackHow to change a playlist’s picture in the Spotify app on your iPhoneHow to delete your Spotify account and permanently erase your saved musicHow to download music from Spotify and listen to your favorite songs offline

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Spotify CEO Daniel Ek says the owners of Arsenal football club rejected his bid for the team, but he’s still interested

daniel ek spotify
Daniel Ek didn’t disclose his asking price for the club.

  • Spotify CEO and cofounder Daniel Ek said Arsenal football club’s owners rejected his takeover bid.
  • “They replied that they don’t need the money,” Ek said on Twitter.
  • Arsenal fans last month protested the club’s attempt to join the doomed European Super League.
  • See more stories on Insider’s business page.

Daniel Ek, CEO and cofounder of Spotify, on Saturday said his takeover bid for Britain’s Arsenal Football Club had been rejected, but he was still interested in the deal.

“I respect their decision but remain interested and available should that situation ever change,” the billionaire said in a statement posted on Twitter.

Ek spoke out to confirm that he’d made a bid for the Premier League club, disputing media reports that said he hadn’t pursued a deal. He didn’t disclose his offering price.

Kroenke Sports & Entertainment took ownership of the club in 2018. That deal valued Arsenal at about $2.33 billion at the time.

Arsenal last month was one of 12 top European clubs to propose breaking away from their leagues to from the European Super League. Arsenal fans in London took to the streets in protest, calling for Kroenke to sell the club. Within days, the Super League plans fell apart.

Ek in April also announced his plan to bid for the club, leading a consortium that included former players. In the interim, media reports said he didn’t submit a bid, according to Ek.

On Saturday, he wrote: “I think it’s important to correct the record – this week an offer was made to both Josh Kroenke and their bankers that included fan ownership, representation at the board and a golden share for the supporters.”

He added: “They replied that they don’t need the money.”

Read the original article on Business Insider

How to use Spotify on your Apple Watch to play music or control playback

Apple Watch 7
As long as you have Spotify installed on your iPhone, you can listen through your Apple Watch.

  • You can play Spotify on your Apple Watch by installing the Spotify app and launching it.
  • Once you start playing Spotify music, you can listen from your Apple Watch or iPhone.
  • You’ll need to connect Bluetooth headphones to listen to Spotify directly from your Apple Watch.
  • Visit Insider’s Tech Reference library for more stories.

Spotify has apps on nearly every internet-connected device. This includes the Apple Watch, which lets you listen to music right on your wrist.

Here’s how to get Spotify on your Apple Watch, and use it to listen to music.

Install Spotify on Apple Watch

Before anything, make sure that Spotify is downloaded on your iPhone, and that you’re logged in.

1. Open the Watch app on your iPhone.

2. Under the “Installed on Apple Watch” heading in the My Watch section, make sure that Spotify is there.

spotify apple watch 1
Find and select the Spotify tab in your Watch’s app list.

3. If it’s not, you can install it by scrolling down to “Available Apps” and tapping on the “Install” button that appears to the right of Spotify.

Play Spotify music on Apple Watch

Once Spotify is installed on your watch, you can launch it at any time by tapping the app’s icon on your Apple Watch’s home screen. In addition, playing music from the Spotify app on your iPhone will usually auto-launch it on your Watch.

By default, you’ll see the title and artist of whatever song you’re listening to and the player controls, but you can swipe left or right to browse your playlists or individual songs, respectively.

You can access basic playback controls from your Watch.

Anything you play will start playing on your iPhone. You can press the devices icon underneath the player controls to pick another device to stream on – including your Apple Watch if you have headphones connected. You can’t play music through your Apple Watch’s speakers.

There’s also no way to play Spotify on your Apple Watch offline. You can play it while you’re away from your iPhone, but you’ll still need to be connected to Wi-Fi or LTE internet.

How to delete apps on an Apple Watch to save space for updates and new appsHow to change your Apple Watch face and customize it from your iPhone or WatchHow to change a playlist’s picture in the Spotify app on your iPhoneHow to set the default music player on your iPhone and have Siri learn your music app preferences

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How to add audio to a Google Slides presentation from Google Drive or Spotify

giving a presentation to coworkers
Google Slides makes it easy to add audio to your presentations.

  • To add audio to Google Slides, insert an MP3 or WAV file directly from Google Drive.
  • You can also insert a link to play music from Spotify, though this method is more cumbersome.
  • If you want to add video to Google Slides, you can also embed a YouTube video.
  • Visit Insider’s Tech Reference library for more stories.

Slideshows can either be exciting and engaging, or the most boring part of the workday. One way to avoid the latter experience is to add audio or music into your Google Slides presentation.

You can add audio into Google Slides directly from your Google Drive, or you can add a link to a Spotify track – here’s how to do both.

How to add audio to Google Slides

1. Upload the audio file in either MP3 or WAV format to your Google Drive.

2. Open your Google Slides presentation and go to the slide you want to add audio to. Click “Insert” in the toolbar at the top of the Slides screen.

Google Slides Insert
Click the “Insert” tab at the top.

3. In the “Insert” drop-down, select “Audio.”

Google Slides insert Audio
Select “Audio” in the “Insert” drop-down.

4. In the “Insert audio” pop-up, you can search for your audio file in “My Drive,” “Shared drives,” “Shared with me,” or “Recent.” You can also type the name of your audio file in the search bar.

Insert slide page
Find the audio file you want to include from your Google Drive.

5. Click the file you want to add, and hit “Select.”

6. Your audio file will now appear in your slide as a small sound icon. To resize the icon, click on it and drag one of its corners outward or inward.

When you click the icon or hover your mouse over it, a playback bar will appear where you can pause, play, or fast-forward the audio.

Google Slides playback
You can use the playback bar to play, pause, and skip ahead.

When you click on the icon, a sidebar menu will appear on the right side of the slide – here, you can customize a number of sound and design elements like audio playback, reflection, shadow, color, and more.

Google Slides sidebar menu
On the left side, you can customize your audio.

How to add music to Google Slides with Spotify

1. Open the Spotify Web Player or desktop app, and find the right track.

2. Click the ellipsis icon next to the song, album, or playlist you want, and in the pop-up, go to “Share” and click “Copy Song Link.”

Click “Copy song link” in the “Share” menu.

3. Open your Google Slides presentation and go to the first slide you want the music to play under.

4. Select a bit of text (or an image) on the slide, click “Insert link” and paste in your Spotify link.

After clicking “Insert” and “Audio,” paste your Spotify link and click “Apply.”

5. On the day of your presentation, make sure that you log into the browser version of Spotify. While you’re giving the presentation, you’ll need to click the link, which will open Spotify in a new browser window. You’ll still need to click play on the song in the Spotify window before returning to your Google Slides presentation.

How to print Google Slides from your preferred browser on a computerHow to change the background on your Google Slides presentationHow to add a timer to your Google Slides presentation by inserting a videoHow to add a GIF to Google Slides using a URL

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The EU accused Apple of breaking antitrust laws with its App Store rules

Margrethe Vestager Tim Cook
The European Commission’s antitrust chief Margrethe Vestager (left) and Apple CEO Tim Cook.

  • The EU’s antitrust chief accused Apple of breaching competition law with its App Store rules.
  • The accusation centers around music streaming apps, and the investigation was prompted by a complaint from Spotify.
  • Apple takes a commission on in-app payments while simultaneously competing with them through Apple Music.
  • See more stories on Insider’s business page.

The EU has accused Apple of breaking European antitrust law.

The European Commission, in a preliminary finding, said Apple illegally disadvantaged music-streaming developers it competes with on two fronts: By charging commission on in-app payments, and by blocking them from showcasing alternative ways to subscribe outside the App Store.

If Apple is found guilty, regulators could hit it with a fine of up to 10% of its annual revenue or order the company to change its business practices, though the case is likely to take many years working its way through the courts. Apple recorded revenue of $274 billion for its 2020 financial year.

“Our preliminary finding is that Apple is a gatekeeper to users of iPhones and iPads via the App Store,” EU antitrust chief Margrethe Vestager said in a statement.

“With Apple Music, Apple also competes with music streaming providers. By setting strict rules on the App store that disadvantage competing music streaming services, Apple deprives users of cheaper music streaming choices and distorts competition.

“This is done by charging high commission fees on each transaction in the App store for rivals and by forbidding them from informing their customers of alternative subscription options.”

The case is the result of an investigation first launched by the European Commission in June 2020, which was prompted by music-streaming giant Spotify lodging an official complaint against Apple in March 2019.

To place an app on the App Store, developers must agree to use Apple’s payment system for in-app purchases, which automatically takes a 15% to 30% levy.

Spotify’s complaint was that by forcing developers to pay a commission on in-app payments, (e.g. a Spotify subscription) Apple artificially inflates prices, while simultaneously competing with Spotify through Apple Music.

Vestager indicated during a news conference on Friday that, if Apple is eventually found guilty of breaking competition law, it could pave the way for consumers or rivals to bring private cases.

“If there is a decision that there has been a breach of European Commission competition law, then there is access to seek for private damages if one feels one has been damaged by the behavior of the company in question,” she said.

Spotify and Apple respond to the EU

Spotify’s head of global affairs and chief legal officer, Horacio Gutierrez, said in a statement to Insider: “Ensuring the iOS platform operates fairly is an urgent task with far-reaching implications.

“The European Commission’s Statement of Objections is a critical step toward holding Apple accountable for its anticompetitive behavior, ensuring meaningful choice for all consumers and a level playing field for app developers,”

An Apple spokesperson responded to the Commission’s finding: “Spotify has become the largest music subscription service in the world, and we’re proud for the role we played in that. Spotify does not pay Apple any commission on over 99% of their subscribers, and only pays a 15% commission on those remaining subscribers that they acquired through the App Store.

“At the core of this case is Spotify’s demand they should be able to advertise alternative deals on their iOS app, a practice that no store in the world allows. Once again, they want all the benefits of the App Store but don’t think they should have to pay anything for that. The Commission’s argument on Spotify’s behalf is the opposite of fair competition.”

Although this preliminary finding focuses on music-streaming apps, it could have much broader implications for Apple. Other major developers have accused Apple of monopoly abuse with its in-app purchase tax, and the tech giant is due to appear in court next week alongside “Fortnite” maker Epic Games.

Vestager has a history of hitting US tech giants with big antitrust fines. In 2018 she imposed a record-breaking $5 billion fine on Google after accusing it of abusing the dominance of its Android platform.

Read the original article on Business Insider