The Future Of Virtual And In-Person Events In 2021

The Future Of Virtual And In-Person Events In 2021 written by Kyndall Ramirez read more at Duct Tape Marketing

Marketing Podcast with Erica Maurer

In this episode of the Duct Tape Marketing Podcast, I interview Erica Maurer. Erica is an Event Producer, Event Coach, and partner at EMRG Media. She also owns a couple of events and puts on a few events around the Event Planner Expo, the Women’s Insider Network.

Key Takeaway:

2020 forced rapid change for nearly every single industry. The event industry was hit especially hard. Every in-person ceased to exist overnight. Everything quickly shifted online. We had no choice but to rethink how to gather for events, how to encourage virtual networking, how to make talks more engaging, and how to build the same feelings of community — all from behind a computer.

With all of this change that was quickly forced upon us, where do we stand today? After a year of making massive pivots, in-person and virtual events may be forever changed. In this episode, Erica and I discuss how the pandemic has affected the industry and what the future looks like for events in 2021 and beyond.

Questions I Ask Erica Maurer:

  • [1:02] What is the state of events right now after a year of big change?
  • [4:01] What’s the future going to look like in all forms of events?
  • [6:10] What are some of the things you have to change and adapt to based on what you’ve learned are the realities of virtual events today?
  • [11:40] What are the actual natural advantages of virtual over in-person events that might actually have somebody wanting to keep events virtual?
  • [16:03] Have you found ways to enhance Zoom?
  • [16:17] What are some other technologies (besides Zoom) that you’re really in love with too?
  • [21:39] What are some creative things you’re seeing people do to keep up engagement during and after virtual events?
  • [22:43] Tell us more about your two conferences and where more people can learn more about your event planning.
  • [24:29] Are you planning on being in person this year?

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Making Your Self-Employed Business Sustainably Successful

Making Your Self-Employed Business Sustainably Successful written by John Jantsch read more at Duct Tape Marketing

Marketing Podcast with Jeffrey Shaw

In this episode of the Duct Tape Marketing Podcast, I interview Jeffrey Shaw. Jeffery is an experienced speaker and small-business consultant. He helps self-employed and small-business owners gain control of their business in what otherwise seems like uncontrollable circumstances. He’s also the author of a book called: The Self-Employed Life: Business and Personal Development Strategies That Create Sustainable Success.

Questions I Ask Jeffrey Shaw:

  • The term “self-employed” used to be looked upon differently — has the perception changed now?
  • What in your mind is self-employed, and what space are you trying to carve out?
  • What’s your approach to personal development?
  • Will you share some of your own experiences and maybe some of the folks you’ve worked with also?
  • When you’re working with small business owners and self-employed folks that you work with, where do you see people commonly kind of fall down?
  • What is the self-employed ecosystem you’ve mentioned?
  • What are some of the traits and habits that you can identify that really serve people trying to achieve balance and build this ecosystem?
  • What are some of your thoughts on self-employed individuals in terms of hiring them to do work for you?
  • Can you tell us more about the summit this year which is happening along with your book?

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This episode of the Duct Tape Marketing Podcast is brought to you by SharpSpring Ads.

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Bulletproofing Your Mindset To Overcome Your Limitations

Bulletproofing Your Mindset To Overcome Your Limitations written by John Jantsch read more at Duct Tape Marketing

Marketing Podcast with Dre Baldwin

In this episode of the Duct Tape Marketing Podcast, I interview Dre Baldwin. Dre  (or “Dre all day” as he’s referred to as) for the past 15 years has changed the lives of over 75 million entrepreneurs, athletes, and business professionals. He’s sold thousands of copies of his books, courses, and programs with pioneered personal branding, and he’s on his way to building an organization called Work On Your Game. I think to date Dre has published about 27 books and hundreds of products.

Questions I Ask Dre Baldwin:

  • Can you give us a quick rundown of your story?
  • What role do you think having a lot of limitations played in your ultimate success?
  • What does the term ‘bulletproof mindset’ mean?
  • How did you keep believing in your lowest points in life?
  • What gave you the idea to take your experiences and turn them into products you could sell?
  • What is your own personal development journey is like?
  • What are some of the biggest mistakes you see people making that come to you wanting to do what you do?
  • You’ve developed a high level of self-esteem and confidence — where does humility fit within that?

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Using Collaboration Tools To Transform The Way We Work

Using Collaboration Tools To Transform The Way We Work written by John Jantsch read more at Duct Tape Marketing

Marketing Podcast with Phil Simon

In this episode of the Duct Tape Marketing Podcast, I interview Phil Simon. Phil is a keynote speaker and technology authority • An award-winning author of eleven business books and counting, most recently Reimagining Collaboration: Slack, Microsoft Teams, Zoom, and the Post-COVID World of Work.

Questions I Ask Phil Simon:

  •  A lot of this technology has been around for a while, but it really accelerated in the last year — in your view, has this technology changed anything permanently?
  • How do you define collaboration and how has it evolved?
  • Has the ability to have people all over the world created a better end result for collaboration in your view?
  • What would you tell a typical small business that has adopted some of these tools, but they’re just scratching the surface for them?
  • You’ve mentioned the hub idea a couple of times, what would that look like, and what would that give us?
  • Yeah. So, so let’s talk stereotypes for a moment. The typical CEO is probably not doing the demos to see what thing to take, but they might be they might certainly be casting the strategic direction about this hub idea. Does that sometimes present an issue again, going back to sort of the generational stereotypes?
  • You can control internal communication mostly, but a lot of communication is external like with customers for example. How do you navigate external communication without having to use multiple different systems again?
  • Where do you stand on the idea of banning internal email? Is that something you think just everybody should do just categorically or is that a personal choice dependent upon your strategy?
  • Do you have a set tech stack that you think is a stack everybody ought to go with?
  • Should there be a position for Head of Collaboration on the org chart?

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This episode of the Duct Tape Marketing Podcast is brought to you by SharpSpring Ads.

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Why Doubt Is A Sign You’re On The Verge Of Greatness

Why Doubt Is A Sign You’re On The Verge Of Greatness written by John Jantsch read more at Duct Tape Marketing

Marketing Podcast with Marc A. Pitman

Marc PitmanIn this episode of the Duct Tape Marketing Podcast, I interview Marc A. Pitman. Marc is the founder of Concord Leadership Group, where he’s been leading organizations and teams for decades. He holds a master’s in organizational leadership and is a certified FranklinCovey coach and the author of a book we’re talking about called The Surprising Gift of Doubt: Use Uncertainty to Become the Exceptional Leader You Are Meant to Be.

Questions I Ask Marc A. Pitman:

  • What you were trying to accomplish by kicking off your book with the essay you call the ‘Note on Privilege’ at the beginning?
  • In your book, you discuss the concept of doubt and how it’s a signal that you might just be on the verge of greatness – can you unpack that concept a little bit?
  • How do you interpret the subtitle, “The Leader You Were Meant to Be”?
  • If you’re going to give a catch-all description, what’s the leader’s job?
  • Where can folks find out more about the exercises, assessments, and tools that are in the book and that you use in your daily life?
  • Who makes a perfect client for you?

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This episode of the Duct Tape Marketing Podcast is brought to you by SharpSpring Ads.

Are you already retargeting with Google or Facebook? Now you can use one platform, SharpSpring Ads, to simplify the process, double your audience, and improve ROI. Sign-up for a free account and SharpSpringAds will match up to $1,000 in ad spend.