Beating Adversity With The Power of 3

Beating Adversity With The Power of 3 written by John Jantsch read more at Duct Tape Marketing

Marketing Podcast with Robb Hiller

In this episode of the Duct Tape Marketing Podcast, I interview Robb Hiller. Robb is the CEO of Performance SolutionsMN. He is nationally known for his expertise in talent selection, executive coaching, team development, sales, and leadership building.

Key Takeaway:

Robb Hiller has taught the Power of 3 for many years in his work, but it came into much sharper focus as he was battling a health challenge in his life.

In this podcast episode, Robb authentically shares his story about how used the Power of 3 to overcome the major adversity he faced unexpectedly in his life. He dives into how this method gives you easy-to-use, practical tools to help overcome stressful challenges and adversity in your life, and become a better person and leader.

Questions I Ask Robb Hiller:

  • [1:29] The power of three is something you’ve taught for years, but it came into sharper focus while battling a health challenge — can you tell your story?
  • [14:25] So your Power of 3 Framework is “ask, activate, and advocate” — when you work with someone, how would you suggest someone implement this?
  • [15:37] How do people apply this framework in the day-to-day world?

More About Robb Hiller:

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This episode of the Duct Tape Marketing Podcast is brought to you by Quality Edge.

Vesta steel siding is one of the fastest-growing siding products on the market. It’s made up of one of the strongest and most recyclable materials on the planet — it can withstand anything mother nature can throw at it. Vesta has won designer awards because of its patent design, rich solid colors, plank-like profile, and natural-looking wood-grain look that doesn’t require any homeowner maintenance. Be the first on your block to style your home with a bold, innovative solution that looks amazing for the life of your home. Check it out at www.qualityedge.com/vesta.

 

 

Content Marketing Made Easy With Airtable

Content Marketing Made Easy With Airtable written by John Jantsch read more at Duct Tape Marketing

Marketing Podcast with Margaret Jones

In this episode of the Duct Tape Marketing Podcast, I interview Margaret Jones. Margaret is a former journalist and currently head of content at Airtable, an organization that builds itself as a low code work management platform.

Key Takeaway:

Airtable has spread like wildfire through organizations both big and small. The app takes the best aspects of spreadsheets and databases and puts them together. Airtable does something different for everyone. For some people, it’s a CRM. For some people, it’s a content production calendar. For some people, it’s the way that they manage their entire business.

In this episode, Airtable’s first-ever content lead, Margaret Jones, joins me as we discuss what impact Airtable has had on her role as a content producer and how she’s best utilized the tool to solve problems and fill gaps in her leadership role.

Questions I Ask Margaret Jones:

  • [1:11] What does Airtable do, and what does it mean to be a low code work management platform?
  • [7:43] Are you the first head of content at Airtable?
  • [8:16] What does a head of content do, and what is your day-to-day?
  • [9:33] How is the product selling, and how do you tie that back to business objectives?
  • [12:20] What kind of content is working right now in terms of getting the most engagement or meeting your objectives?
  • [15:09] Did any good nuggets of information come out of the comprehensive research trends report called the Airtable Marketing Trends Report that you just completed that you’d like to share?

More About Margaret Jones:

More About The Duct Tape Marketing Consultant Network

Like this show? Click on over and give us a review on iTunes, please!

This episode of the Duct Tape Marketing Podcast is brought to you by Quality Edge.

Vesta steel siding is one of the fastest-growing siding products on the market. It’s made up of one of the strongest and most recyclable materials on the planet — it can withstand anything mother nature can throw at it. Vesta has won designer awards because of its patent design, rich solid colors, plank-like profile, and natural-looking wood-grain look that doesn’t require any homeowner maintenance. Be the first on your block to style your home with a bold, innovative solution that looks amazing for the life of your home. Check it out at www.qualityedge.com/vesta.

 

 

Why Creativity And Innovation Are All About Taking Risks

Why Creativity And Innovation Are All About Taking Risks written by John Jantsch read more at Duct Tape Marketing

Marketing Podcast with Josh Linkner

In this episode of the Duct Tape Marketing Podcast, I interview Josh Linkner. Josh has been the founder and CEO of five tech companies, which sold for a combined value of over $200 million, and is the author of four books including the New York Times Bestsellers, Disciplined Dreaming and The Road to Reinvention. 

Key Takeaway:

We tend to overestimate the risk of trying something new, but we underestimate the risk of standing still. The world is changing at a rate like none other in history. The premise of Josh’s newest book is arming everyday people to become everyday innovators and the importance of shining a bright flashlight on the real risk of failing to cultivate safe environments for creativity to flourish.

In this episode, Josh and I discuss the beauty that comes out of taking risks and making mistakes. We dive into how small everyday innovations drive oversized results, and his systematic approach to help bring creativity to the surface in a way that creates meaningful results.

Questions I Ask Josh Linkner:

  • [0:58] You described yourself as a creative trouble maker — would you say that’s a line that runs through your newest book?
  • [2:14] I want to challenge you on one thing — as I listened to your stories of companies experiencing little breakthroughs, were they in many cases just them trying to get through the day?
  • [5:00] A lot of industries have gotten smoked because they have just stood still — how do you tell that 60-year-old CEO that they’re going to have to take a risk (a potential loss) or they’re going to go out of business?
  • [6:11] How does someone start experimenting with micro-innovations?
  • [9:53] Say we’ve done the brainstorming events and we’ve generated a dozen good ideas, how do we recognize one that’s worth doing?
  • [12:07] How do you think companies (in all industries) should address the creativity skill gap?
  • [15:32] What’s your favorite story from the book?
  • [17:03] Do you believe that the CEO’s role in an organization should be to breed the idea of obsession over innovation?
  • [17:57] Is there any risk of somebody picking up the book and saying, “we’re going to do all eight of those this quarter”?

More About Josh Linkner:

More About The Duct Tape Marketing Consultant Network

Like this show? Click on over and give us a review on iTunes, please!

This episode of the Duct Tape Marketing Podcast is brought to you by Quality Edge.

Vesta steel siding is one of the fastest-growing siding products on the market. It’s made up of one of the strongest and most recyclable materials on the planet — it can withstand anything mother nature can throw at it. Vesta has won designer awards because of its patent design, rich solid colors, plank-like profile, and natural-looking wood-grain look that doesn’t require any homeowner maintenance. Be the first on your block to style your home with a bold, innovative solution that looks amazing for the life of your home. Check it out at www.qualityedge.com/vesta.