Procter & Gamble deals agencies another blow

Hi! Welcome to the Insider Advertising daily for December 11. I’m Lauren Johnson, a senior advertising reporter at Business Insider. Subscribe here to get this newsletter in your inbox every weekday. Send me feedback or tips at

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Today’s news: P&G strikes another blow at agencies, Disney’s top movie exec could be headed for the door, and why adtech firm PubMatic is going public.

Marc Pritchard

P&G is taking more of its ad buying in-house in a loss for advertising giant Omnicom

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GettyImages 1225877439

Hollywood insiders are speculating that Disney’s Bob Iger, Alan Horn, and others are headed for the exit

Read the full story here.

Rajeev Goel, CEO of PubMatic

The CEO of digital ad firm PubMatic lays out his plan to grow the firm post-IPO and survive the death of cookie-based ad targeting

Read the full story here.

More stories we’re reading:

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