For $399 a year, Coursera Plus gets you unlimited access to thousands of online courses. Here’s why it can be a great option for professional certificates.

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  • Coursera Plus is a $399 annual subscription for access to over 90% of the platform’s online courses.
  • Members can earn unlimed professional certificates to add to their resumes or LinkedIn profiles.
  • Below is everything you need to know Coursera Plus, including how payments and refunds work.

Coursera, a popular e-learning platform with thousands of online courses from top universities, offers an annual subscription called Coursera Plus.

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Members pay an upfront annual fee of $399 to get unlimited access to 90% of Coursera classes. For anyone looking to learn a new skill, take multiple classes per year, or earn a certificate they can add to their LinkedIn profile, Coursera Plus could be a good investment (and a cheaper alternative to grad school, depending on your interests).

Below is everything you need to know about how to sign up, which classes are included, and how to get a refund if it’s not for you.

What is Coursera Plus, and what’s included with the subscription?

Coursera Plus is Coursera’s unlimited annual subscription. It’s $399 for the year and gives members unlimited access to over 90% of the platform’s course catalog. You can access more than 3,000 classes taught by top instructors of prestigious universities (like Princeton, Yale, Columbia, Johns Hopkins, the University of Michigan, or UPenn) and companies (Google Cloud, Goldman Sachs, and VMware, to name a few). Specializations and professional certificates are also included for everything from data science and business to health and personal development.

Once you’re a member, a Coursera Plus badge appears on all the classes included in the subscription. You can browse a few of Coursera’s most popular courses here, or skim the list of classes included with membership.

Coursera Plus does not include degrees or MasterTrack certificates, and some professional certificates are excluded, such as those offered by Amazon Web Services and IBM.

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How many certificates can you earn with Coursera Plus?

According to the company, you earn a certificate for every course, specialization, or professional certificate you complete. You can then share your certificate on your LinkedIn profile, with your employer, and on your CV and resume.

Does Coursera Plus save you money?

It depends. Without a membership, you can audit Coursera courses either completely for free or only during their seven-day trial, but you won’t get access to all of a class’s features, such as graded homework and verified certificates of completion. To get full access, you almost always need to pay either a one-time or monthly fee, depending on the course.

So if you plan on paying for full access to multiple courses, Coursera Plus may save you money depending on what they are and how much each individual course costs. But, if you only take one or two paid courses per year, you may be better off without it.

If you’re enrolling in a Specialization, which is essentially a bundle of related courses designed to help you master a specific topic, Coursera Plus may save you money – especially if you take longer to complete your specialization than its estimated time frame (which is three months on average) or plan to enroll in multiple specializations and/or other classes in the same year.

Most Coursera Specializations charge a monthly fee for access to all the courses within the Specialization until you’ve completed every one or you’ve canceled the subscription. When you pay for a Specialization and finish it, you get a certificate as well as course certificates for each course you completed within it.

Comparative price breakdown: Coursera Plus subscription vs. Specialization subscriptions

A Coursera Plus subscription is $399 for the year, which breaks down to $33.25 a month. On average, a Specialization ranges from $49-$79 a month and takes about three months to complete, according to Coursera. The average cost is $147-$237 for a Specialization without Coursera Plus; you’d pay $99.75 over the same three-month time frame with Plus.

If you don’t plan on taking other courses and can complete Specialization in three months, you may save money by doing it à la carte. But if you want to take your time completing a course, enroll in multiple courses throughout the year, or choose a Specialization subscription with a longer time frame (some can take up to a year to complete), you’re probably a good candidate for Coursera Plus.

What happens to any Specialization subscriptions you’re already enrolled in when you subscribe to Coursera Plus?

You need to cancel those subscriptions so you aren’t charged twice; they won’t be automatically canceled. Find step-by-step instructions for canceling an existing subscription here.

According to the company, none of your progress will be impacted by canceling previous subscriptions.

Can you get a refund?

You can receive a full refund within 14 days of your payment, but if you earned a certificate using Plus during those 14 days, it would be revoked.

To get a refund, visit your My Purchases page within 14 days of purchase and submit a refund request. The company says your refund will be processed immediately and without questions.

Can you ask your employer to reimburse your Coursera Plus fee?

If your employer offers educational reimbursements that include online-learning programs, you should be able to. You’ll receive an email receipt that you can submit to your employer for reimbursement. But you should check with your employer before purchasing to be sure.

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This MasterClass taught me how to sleep better, even while dealing with a lot of stress

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Understanding The Science of Sleep Helped Me Get A Good Night’s Rest 4x3
  • UC Berkeley professor Matthew Walker teaches The Science of Better Sleep on MasterClass.
  • The class focuses on teaching you how to increase your quality and quantity of sleep.
  • It helped me learn about my erratic sleep patterns, prevent sleep debt, and improve my health.

In any given year, one in three adults doesn’t get enough sleep, according to the Centers for Disease Control and Prevention (CDC). Even before the pandemic, adults weren’t getting the minimum of seven hours of sleep at night – but now COVID-19 has worsened sleep habits, says the National Institute of Health (NIH).

As someone who has an irregular sleep schedule, I’ve definitely found myself getting less shuteye at night during the early months of the pandemic. I attribute this to a variety of factors including the anxiety-provoking news, indoor isolation, and overall stress from quarantine life.

When I heard that MasterClass ($180 for annual membership) launched a new sleep course, I knew I had to take it. Not only did I want quick tips on how to gain quality sleep, but I was also curious about the overall process of sleep so I could better understand why my body may not be getting that much needed rest in the first place. Taught by sleep expert Matthew Walker, Ph.D., MasterClass’s The Science of Better Sleep dives into the biology of sleep and provides science-backed tricks to getting a good night’s rest.

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Walker, a professor of neuroscience and psychology at the University of California, Berkeley, has been teaching courses on sleep and mental health since 2004. In 2017, he wrote the “New York Times” bestseller “Why We Sleep: Unlocking the Power of Sleep and Dreams,” which dives into the purpose and potential of slumber in optimizing health, and his 2019 TED Talk “Sleep is your superpowergarnered over five million views. To further learn how sleep influences physical and mental health through a series of virtual lectures from Walker himself, I decided to sign up.

Unlocking the Power of Sleep and Dreams (medium)

The course covers the following topics that correspond with a virtual 10-20 minute lecture:

  • What Is Sleep?
  • How Sleep Works
  • Night Owl or Morning Lark?
  • The Buzz on Alcohol and Caffeine
  • Prevent Sleep Debt
  • Fire Up the Brain
  • Sleep Across Our Life Span
  • Overnight Therapy
  • The Absurd Act of Dreaming
  • Sleep and the Human Body
  • Diet and Sleep
  • Sleep to Thrive
  • How to Sleep Better
  • Reclaim Your Sleep
Science of Sleep MasterClass

The Science of Better Sleep includes 15 videos, which all add up to a total of three hours and 12 mins of lectures. Therefore, you can take the class in one sitting or over a span of 15 weeks – watching one video per week. In addition to the lectures, the course comes with a 24-page course guide with key takeaways and highlighted facts. MasterClass also offers an optional community forum where you can start discussions with other students on course content.

My experience taking the class

Walker recognizes that the loss of sleep is one of the greatest public health epidemics and is very solution-oriented in response to common sleep issues affecting adults today. While I was initially a little intimidated to watch the lectures on physiology and the biology of sleep as I am not super familiar with the content, Walker makes it very digestible and easy to understand with his dialogue as well as the featured animations and graphics. He breaks down multifaceted concepts by emphasizing mind-blowing facts and analogies, which are highlighted in the workbook for review.

For instance, he addresses how to fall back asleep after you’ve accidentally woken up at 3 a.m., which helped me feel less alone when I was really struggling with it during the early months of the pandemic. Some of his tips include doing the following before bed: Setting the temperature of the bedroom to 65 °F, journaling, reading a book, and engaging in mindfulness exercises.

Science of Sleep MasterClass

The best part of this course is being able to apply new, real-time sleep habits to get better shuteye. I am proud to say they’ve drastically improved my sleep patterns and while my sleep routine still isn’t perfect, it’s more manageable than before. Some actions I undertake for quality sleep include getting some sunshine earlier in the day for that much-needed vitamin D and unwinding with some music before bedtime. I’ve found that getting natural sunlight and developing a relaxing routine has resulted in a restful slumber most days of the week.

What I liked

  1. Walker presents the topic of sleep through a multidisciplinary lens. From a biological approach, I learned how good sleep promotes a healthy hormonal balance and allows the brain to make new memories. He also addresses sleep from a sociocultural perspective when amplifying traditional sleep practices from different countries. I felt inspired after learning how Spaniards take long siestas in the middle of working days, so occasionally block some time between meetings for an afternoon nap.
  2. Through this course, you learn as much about yourself as you do about sleep. For example, Walker emphasizes chronotypes (sleep patterns) and reviews the two most common ones: night owl and morning lark. I learned people do not choose to be a morning or night person – it all depends on their genetics. Like 30% of the general population, I discovered I’m a night owl as I’m more creative in the evening and can only wake up after snoozing my morning alarm like 10 times.
    Science of Sleep MasterClass
  3. While you can’t directly interact with the instructor, most discussion threads have interactive prompts, such as taking a quiz to figure out if you’re a night owl or morning lark or sharing your favorite sleep tricks. It was rewarding to gain insight from others and engage in conversations about innovative sleep products on the market.
  4. Even though this course is very action-oriented, Walker recognizes that each solution is not one-size-fits-all. Honestly, some of his sleep recommendations like taking a hot bath or journaling before bedtime did not help me, but that doesn’t mean they can’t help you. He offers a variety of recommendations and tips you can try until you find one that works for you. After taking this course, I recommended a lot of tips to my friends and family and surprisingly found that many of them have different sleep regimens than my own.
  5. As with MasterClass courses in general, I like the fact that this course can be taken at your own pace and time. While courses with interactive quizzes and exams can be beneficial by helping you stay on track, I prefer ones without them so I can focus solely on the content instead of my grades.

Ultimately, this course is not just about equipping you with knowledge on sleep but helping you adopt better sleep habits to feel more well-rested. By the end of the class, you know exactly what happens to your body during sleep, so you can empower and influence others with tips to live more satisfying, healthier lives just by the power of good sleep habits.

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The 9 best GRE prep programs, courses, and webinars to sign up for, even if you only have a month to study

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  • The GRE is similar to the SAT, testing your math and verbal skills for entrance to graduate school.
  • Depending on how much time you have, there are self-paced and structured online prep courses.
  • Below, find answers to FAQ and courses from Magoosh, Kaplan, The Princeton Review, and Udemy.

What is the GRE?

The GRE (Graduate Record Examinations) is a standardized test for admittance to graduate school, similar to the SAT or ACT for undergraduate college. It’s administered by the ETS (Educational Testing Service) and offered year-round, including options for at-home testing due to the ongoing COVID-19 pandemic.

There are also two types of GREs: The general test and the subject test. The general test measures your critical thinking skills in math, English, and writing. Math and English scores, respectively, go up to 170, while the writing score is a max of 6, making the perfect GRE score 346.

GRE subject test scores, on the other hand, are sometimes asked for in addition to the general GRE, depending on the school. They test your knowledge in a specific subject and are available in Biology, Chemistry, Literature in English, Mathematics, Physics, and Psychology. You can find free, downloadable PDF textbooks for each GRE subject test here.

How much does the GRE cost?

In the US, the fee for taking the test is $205. For a full list of the prices by region, you can look at the fees here.

How many times can I take the GRE?

According to the ETS, you can take the test every 21 days and up to five times in one year.

When should you start studying for the GRE general test?

According to Kaplan, leaving three or more months to study for the general GRE is the safest bet, though you could still fit in a good amount of prep in a month or less if you really commit. Ideally, though, you want to feel comfortable with the material to offset any test-day nervousness, according to US News.

General GRE prep:

If you’re crunched for time:

GRE Webinars For Test Takers (ETS)

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Cost: Free

Length: 1 hour

Perfect for getting a rundown of what to expect if you’ve never taken the GRE before, this free, short webinar walks students through available GRE preparation tools and allows them to interact with a GRE representative.

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GRE 1-Month Premium (Magoosh)

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Cost: $149

Length: 1 month

With one month of access, this course provides 1,400 questions and three practice tests, along with daily live classes and video lessons. It promises a five-point score increase and also lets you pause the plan if you need a break between cramming.

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GRE Self-Paced Online Class (The Princeton Review)

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Cost: $399

Length: N/A

If you want to dive right into practicing, this self-paced course offers over 61 drills, 8 practice tests, and 2,570 questions, on top of video lessons and interactive scoring that can be customized to look at factors like the topic, question type, and time spent on each problem.

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GRE Prep Self-Guided Course (Kaplan)

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Cost: $449; $699 for Plus (includes Math Foundations and Advanced Math)

Length: 180+ hours of online instruction and practice; 40+ hours live and recorded lessons

Split into eight sessions (five for mathematics and three for verbal/writing), this self-paced course provides seven practice exams with over 2,500 questions, as well as a simulated GRE test day to really get a feel for the experience. Once you sign up, you have six months of access to the course.

GRE Prep Self-Guided Course (button)
If you have 1-3 months to study:

GRE 6-Month Premium (Magoosh)

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Cost: $179

Length: 6 months

Like Magoosh’s one-month plan, this course guarantees a five-point increase (or your money back) and offers all the same content — 1,400 practice questions, three full practice tests, daily live classes, and videos. The only difference is that you have six full months of access to materials instead of just one.

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GRE Prep Online Course (Kaplan)

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Cost: $999; $1299 for Plus (includes Math Foundations and Advanced Math)

Length: 21 hours of live instruction, 40+ hours of additional live and recorded lessons (The Plus version includes 3 hours of one-on-one tutoring)

If you know you need structured classes to help you prep, Kaplan’s online course offers plenty of live and recorded lessons as well as the ability to ask questions privately while the class is in session (a team of instructors are there to help you).

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GRE 162+ (The Princeton Review)

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Cost: $2,049 for both Quantitative and Verbal; $1,499 for just Quantitative; $1,299 for just Verbal

Length: About 2 months

Promising a 162+ score for whichever section you choose to focus on (Quant, Verbal, or both), this course is broken up into 2.5 hour live classes, with eight full practice tests, 4,400 sample questions, and over 500 drills, so you can feel more confident under pressure. If your score doesn’t reach 162 (if your starting score was 156) or increase by six points (if your original score was below 156), your tuition will be refunded.

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GRE 44 Hours Math Prep | Target GRE 330+ (Udemy)

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Cost: $13.99 (Normally $79.99)

Length: 44 hours of video lessons

If you know math will be the biggest challenge for you, this course provides deep dives and explanations behind tricky GRE math questions, from linear questions and percentages to probability and geometry. Once you buy the course, you have lifetime access and can watch the videos at your own pace.

GRE 44 Hours Math Prep | Target GRE 330+ (button)
English Vocabulary – SAT, GRE, GMAT, TOEFL (Udemy)

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Cost: $11.99 (Normally $24.99)

Length: 1.5 hours of video

While not solely for the GRE, this course provides visual examples and explanations to help you remember over 100 commonly asked vocabulary words.

English Vocabulary – SAT, GRE, GMAT, TOEFL (button)

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Udemy’s bestselling online courses are on sale right now starting at $12, from Python bootcamps to character drawing classes

If you buy through our links, we may earn money from affiliate partners. Learn more.

Udemy E learning 4x3
  • Udemy has over 130,000 online courses that range from character drawing to Python and web development bootcamps.
  • Courses usually include hours of video lectures, downloadable resources, and a certificate of completion.
  • Right now, Udemy classes are on sale through March 16, starting as low as $11.99. Find details below, as well as the top 10 Udemy courses.

Whether you’re using your free time to pick up in-demand career skills like programming or just want to learn how to play guitar – you may want to take advantage of Udemy’s offerings.

Right now, as part of its March sale, the site has discounted its courses as low as $11.99 through March 16. You can browse them here, or find 10 of the most popular ones on sale below. Udemy also has over 590 free online classes, which you can find here.

Free Classes (small)

Udemy courses typically include hours of video lectures, downloadable resources (like additional readings), and a certificate of completion. There aren’t any deadlines set to begin or complete classes either, so you can go at your own pace. Plus, you have lifetime access to the materials, so you can always go back to refresh your memory.

If you’re not sure if a course is right for you, you can start a free preview and watch a handful of lectures the instructor has selected before committing. And if you buy it and aren’t satisfied, every course from Udemy can be refunded within 30 days of purchase.

The 10 best deals from Udemy:

Udemy financial health

  1. Character Art School: Complete Character Drawing Course, $16.99 (originally 129.99) [You save $112]
  2. Complete C# Unity Game Developer 2D, $15.99 (originally $124.99) [You save $108]
  3. Become a Game Designer the Complete Series Coding to Design, $15.99 (originally $124.99) [You save $108]
  4. 2021 Complete Python Bootcamp: From Zero to Hero in Python, $17.99 (originally $139.99) [You save $120]
  5. Machine Learning A-Z: Hands-On Python & R In Data Science, $11.99 (originally 94.99) [You save $82]
  6. Microsoft Excel – Excel from Beginner to Advanced, $18.99 (originally $139.99) [You save $119]
  7. The Complete Digital Marketing Course – 12 Courses in 1, $18.99 (originally $149.99) [You save $129]
  8. The Web Developer Bootcamp 2021, $15.99 (originally $124.99) [You save $108]
  9. The Complete JavaScript Course 2021: From Zero to Expert!, $16.99 (originally 129.99) [You save $112]
  10. AWS Certified Solutions Architect – Associate 2020, $11.99 (originally $94.99) [You save $82]

Shop all Udemy classes that fit your interests or professional goals here

Discover more e-learning classes

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Coursera Plus grants unlimited access to almost all of the site’s online courses for $399 a year, and can be a great option if you want multiple professional certificates

If you buy through our links, we may earn money from affiliate partners. Learn more.

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  • Coursera Plus is a $399 annual subscription that grants members unlimited access to over 90% of the e-learning platform’s online courses (over 3,000 classes) for a year.
  • Members can also earn unlimed professional certificates to add to their resumes or LinkedIn profiles.
  • Below is everything you need to know Coursera Plus, including how payments and refunds work.

Coursera, a popular e-learning platform with thousands of varied online courses, offers an annual subscription called Coursera Plus.

Members pay an upfront annual fee of $399 to get unlimited access to 90% of Coursera classes. For anyone looking to learn a new skill, take multiple classes per year, or earn a certificate they can add to their LinkedIn profile, it could be a good investment (and a cheaper alternative to grad school, depending on your interests).

Below is everything you need to know about how to sign up, which classes are included, and how to get a refund if it’s not for you.

What is Coursera Plus, and what’s included with the subscription?

Coursera Plus is Coursera’s unlimited annual subscription. It’s $399 for the year and gives members unlimited access to over 90% of the platform’s course catalog. You can access more than 3,000 classes taught by top instructors of prestigious universities (like Princeton, Yale, Columbia, Johns Hopkins, the University of Michigan, or UPenn) and companies (Google Cloud, Goldman Sachs, and VMware, to name a few). Specializations and professional certificates are also included for everything from data science and business to health and personal development.

Once you’re a member, a Coursera Plus badge appears on all the classes included in the subscription. You can browse a few of Coursera’s most popular courses here, or skim the list of classes included with membership.

Coursera Plus does not include degrees or MasterTrack certificates, and some professional certificates are excluded, such as those offered by Amazon Web Services and IBM.

How many certificates can you earn with Coursera Plus?

According to the company, you earn a certificate for every course, specialization, or professional certificate you complete. You can share your certificate on your LinkedIn profile, with your employer, and on your CV and resume.

Does Coursera Plus save you money?

It depends. Without a membership, you can audit Coursera courses either completely for free or only during their seven-day trial, but you won’t get access to all of a class’s features, such as graded homework and verified certificates of completion that you can add to your CV, résumé, or LinkedIn profile. To get full access, you need to pay either a one-time or monthly fee, depending on the course.

So if you plan on paying for full access to multiple courses, Coursera Plus may save you money depending on what they are and how much each individual course costs. But, if you only take one or two paid courses per year, you may be better off without it.

If you’re enrolling in a specialization, which is essentially a bundle of related courses designed to help you master a specific topic, Coursera Plus may save you money – especially if you take longer to complete your specialization than its estimated time frame (which is three months on average) or plan to enroll in multiple specializations and/or other classes in the same year. 

Most Coursera specializations charge a monthly fee for access to all the courses within the specialization until you’ve completed every one or you’ve canceled the subscription. When you pay for a specialization and finish it, you get a certificate as well as course certificates for each course you completed within it.

Comparative price breakdown: Coursera Plus subscription vs. specialization subscriptions

A Coursera Plus subscription is $399 for the year, which breaks down to $33.25 a month. On average, a specialization ranges from $49-$79 a month and takes three months to complete, according to Coursera. The average cost is $147-$237 for a specialization without Coursera Plus; you’d pay $99.75 over the same three-month time frame with Plus. 

But if you don’t plan on taking other courses and complete the specialization’s courses in three months, you may save money by doing it à la carte. If you want to take your time completing a course, enroll in multiple courses throughout the year, or choose a specialization subscription with a longer time frame (some can take up to a year to complete), you’re probably a good candidate for Coursera Plus. 

What happens to any specialization subscriptions you’re already enrolled in when you subscribe to Coursera Plus?

You need to cancel those subscriptions so you aren’t charged twice; they won’t be automatically canceled. Find step-by-step instructions for canceling an existing subscription here

According to the company, none of your progress will be impacted by canceling previous subscriptions.

Can you get a refund? 

You can receive a full refund within 14 days of your payment, but if you earned a certificate using Plus during those 14 days, it would be revoked.

To get a refund, visit your My Purchases page within 14 days of purchase and submit a refund request. The company says your refund will be processed immediately and without questions.

Can you ask your employer to reimburse your Coursera Plus fee?

If your employer offers educational reimbursements that include online-learning programs, you should be able to. You’ll receive an email receipt that you can submit to your employer for reimbursement. But you should check with your employer before purchasing to be sure. 

Sign up for Coursera Plus here for $399 per year.

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30 of Coursera’s most popular courses right now, offered by Yale, UPenn, Johns Hopkins, Google, IBM, and more

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With the number of e-learning options out there, it can be hard to know where to start. One good place to look is Coursera, one of the best-known online learning platforms out there. Coursera offers over 3,000 online courses and longer programs, many of which are free to audit or test out with a short trial.

Since there are so many class offerings, below are the 30 most popular Coursera courses around the world right now, according to the company.

The list includes individual courses as well as specializations and professional certificate programs, which represent a series of related courses bundled together to help students master a specific skill or interrelated concepts.

Rather than offer courses that are free to audit with a one-time fee to enroll, specializations and professional certificate programs typically offer a free week-long trial and are billed monthly afterward. Since they contain multiple courses, they can take anywhere from a few months to more than a year to complete. So, the faster you complete each program, the more money you’ll save.

If you’re looking to take just one course included in a specialization, you can usually do that too. And, if you expect to spend more than $399 on your months-long program, consider the Coursera Plus annual subscription – just make sure your courses are included in the 90% of classes it gives you access to.

These are Coursera’s top 30 most popular courses right now:

Google IT Support Professional Certificate

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Offered by: Google

Length: 5 courses

Google’s IT Support professional certificate includes courses designed to prepare beginners for an entry-level role in IT support.

Students are introduced to troubleshooting, customer service, networking, operating systems, system administration, and security through video lectures, quizzes, hands-on labs, and widgets.

You can also earn a CompTIA and Google dual credential when you complete the Google certificate and pass the CompTIA A+ certification exams.

Free 7-day trial; $49 per month after trial ends

IBM Data Science Professional Certificate

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Offered by: IBM

Length: 11 months (5 hours per week)

IBM’s professional certificate includes nine courses that give beginners job-ready skills and techniques.

The program covers a range of data science topics, including open source tools and libraries, methodologies, Python, databases, SQL, data visualization, data analysis, and machine learning. Students practice in the IBM Cloud using real data science tools and data sets.

Upon completion, students have a finished portfolio of projects and hands-on assignments. In addition to a professional certificate from Coursera to add to your resume and LinkedIn, you’ll also receive a digital badge from IBM recognizing proficiency in Data Science.

Free 7-day trial; $39 per month after trial ends

Machine Learning

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Offered by: Stanford University

Length: 60 hours

It’s widely understood that machine learning is the key to achieving human-level AI. This class shows students how machine learning impacts their day-to-day lives, teaches them effective machine learning techniques, and gives them practical tools to apply machine learning to real problems.

Free to audit; $79 for certificate

Deep Learning Specialization

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Offered by: DeepLearning.Ai

Length: 4 months (5 hours per week)

This specialization is designed for students looking to break into Deep Learning and teaches theory as well as real-life industry applications. Over five courses, students cover the foundations of Deep Learning, understand how to build neural networks, and learn how to lead successful machine learning projects.

All ideas are practiced in Python and TensorFlow, which are taught as part of the program. Students work on case studies from healthcare, autonomous driving, sign language reading, music generation, and natural language processing.

Free 7-day trial; $49 per month after trial ends

Python for Everybody Specialization

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Offered by: The University of Michigan

Length: 8 months (3 hours per week)

This specialization builds on the Python for Everybody course and introduces fundamental programming concepts including data structures, networked application program interfaces, and databases using the Python programming language.

In the fifth course, students complete a Capstone Project in which they apply what they’ve learned to design and create applications for data retrieval, processing, and visualization.

Free 7-day trial; $49 per month after trial ends

The Science of Well-Being

Yale University

Offered by: Yale University

Length: 19 hours

The Science of Well-Being is an online version of Professor Laurie Santos’ Psychology and the Good Life course, which became the most popular class ever taught within Yale University’s 317-year history in 2018. The class helps quantitatively increase your own happiness and build more productive habits. You can find out more in our full review here.

Free to audit; $49 for certificate

Indigenous Canada

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Offered by: The University of Alberta

Length: 21 hours

The University of Alberta’s Faculty of Native Studies takes students through Canadian Indigenous history, culture, and current issues through an Indigenous lens. Topics include exchange-based relationships like the fur trade; environmental issues; land claims; activism, and legal rights.

Free to audit; $49 for certificate

IBM Data Analyst Professional Certificate

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Offered by: IBM

Length: 11 months (3 hours per week)

In this eight-course professional data analysis program, students learn how to use Excel, Python, and SQL to perform tasks such as data mining, data wrangling, and creating data visualizations and ecosystems. By the end, students will have analyzed real-world datasets, built interactive dashboards, and started a portfolio to show to employers.

Free 7-day trial; $39 per month after trial ends

Facebook Social Media Marketing

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Offered by: Facebook

Length: 7 months (2 hours per week)

In six courses, students learn how to create compelling advertising to attract a target audience, build and troubleshoot ads in Facebook Ad Manager, and establish a growing social media presence. Successful completion of the program earns students both the Coursera and the Facebook Digital Marketing Associate Certification.

Free 7-day trial; $49 per month after trial ends

Financial Markets

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Offered by: Yale University

Length: 32 hours

This course is an overview of the ideas, methods, and institutions involved in financial markets, with an emphasis on financially-savvy leadership skills. Students receive an introduction to risk management and behavioral finance principles to understand the securities, insurance, and banking industries in the world.

Free to audit; $49 for certificate

Google IT Automation with Python Professional Certificate

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Offered by: Google

Length: 8 months (5 hours per week)

Intended for beginners, this six-course program teaches students how to automate tasks with Python scripts, use Git and Github for version control, and troubleshoot real-life IT problems. Students who complete the program have the option to share their information with potential employers like Walmart, Sprint, Hulu, Bank of America, Google, and more.

Free 7-day trial; $49 per month after trial ends

Introduction to Psychology

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Offered by: Yale University

Length: 15 hours

This course is designed to provide a comprehensive overview of the scientific study of thought and behavior. It explores topics like perception, communication, learning, memory, decision-making, persuasion, emotions, and social behavior. Coursework also examines how those mental elements develop in children, how they differ across people, and how they’re affected by illness and injury.

Free to audit; $49 for certificate

Excel Skills for Business Specialization

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Offered by: Macquarie University

Length: 6 months (5 hours per week)

This specialization focuses on developing advanced Excel skills for business. Students practice the skills they learn in workbooks, quizzes, and challenges, and use spreadsheet software in a variety of business contexts.

Free 7-day trial; $49 per month after trial ends

DeepLearning.AI TensorFlow Developer Professional Certificate

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Offered by: DeepLearning.Ai

Length: 4 months (5 hours per week)

TensorFlow is one of the most popular, open-source machine learning frameworks that can be used to build and train powerful models. Full of hands-on projects, this four-course program teaches students applied machine learning skills and can even help them prepare for the Google TensorFlow Certificate exam.

Free 7-day trial; $49 per month after trial ends

IBM Cybersecurity Analyst Professional Certificate

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Offered by: IBM

Length: 8 months (4 hours per week)

Whether you’re entering the workforce or switching careers, this IBM certificate program teaches you the skills you need to move into a cybersecurity career. Beyond getting an overview of data protection best practices, students gain internet safety experience through hands-on projects and virtual labs. 

Free 7-day trial; $49 per month after trial ends

AI For Everyone

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Offered by: DeepLearning.Ai

Length: 6 hours

This relatively short course is centered around the non-technical side of AI, meant to provide, as the name suggests, everyone with basic knowledge of what AI does, how to use it in an organization, and how to handle ethical questions that inevitably crop up. The intention is for people who aren’t engineers to gain a deeper understanding of AI.

Free to audit; $49 for certificate

Graphic Design Specialization

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Offered by: CalArts

Length: 6 months (3 hours per week)

This four-course specialization focuses on the fundamental skills of graphic design: process, historical context, and communication through image-making and typography needed to “make and communicate” in graphic design. Students apply what they’ve learned in future interface design, motion graphics, and editorial design. 

In a final project, students complete a branding project for a professional portfolio.

Free 7-day trial; $49 per month after trial ends 

Modern and Contemporary Art and Design Specialization

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Offered by: MoMA

Length: 7 months (3 hours per week)

Led by New York’s Museum of Modern Art, this four-course program is a great way for students to gain some art history knowledge while being stuck at home. Courses are divided into modern art; photography; contemporary art, and fashion, and provide important historical and cultural context for the pieces discussed. You can read a full review of the modern art class here.

Free 7-day trial; $39 per month after trial ends

Learn SQL Basics for Data Science Specialization

Slow Factory Foundation

Offered by: The University of California, Davis

Length: 4 months (5 hours per week)

Learners with no prior knowledge can use this course to learn how to use SQL to filter, sort, and summarize data, as well as manipulate strings, dates, and numerical data for data analysis. By the end, students present a statistical analysis project proposal and leave with a deeper knowledge of how to use SQL to analyze complex data.

Free 7-day trial; $39 per month after trial ends

Improve Your English Communication Skills Specialization

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Offered by: Georgia Tech

Length: 5 months (3 hours per week)

Meant for those who want to boost their business interactions, this course teaches students the skills they need to feel more confident in writing emails, speaking at meetings and interviews, giving presentations, and networking online. The Capstone lets students practice with their peers and receive feedback.

Free 7-day trial; $49 per month after trial ends

Psychological First Aid

Harvard data science courses person on laptop

Offered by: Johns Hopkins University

Length: 6 hours

Mental health awareness is of extra importance right now, and this relatively short online course teaches students how to apply the RAPID model (Reflective listening, Assessment of needs, Prioritization, Intervention, and Disposition) in emergencies, whether they happen at work, school, home, or their communities.

Free to audit; $49 for certificate

Natural Language Processing

woman studying

Offered by: DeepLearning.Ai

Length: 4 months (6 hours per week)

Ideal for intermediate AI learners, this course teaches Natural Language Processing (NLP) to help algorithms manipulate human language through logistic regression, naïve Bayes, word vectors, recurrent neural networks, dynamic programming, hidden Markov models, word embeddings, and more.

Free 7-day trial; $49 per month after trial ends

Applied Data Science with Python Specialization

Man working on home computer

Offered by: The University of Michigan

Length: 5 months (7 hours per week)

In five courses, this UMich specialization takes early-level Python programmers through statistical, machine learning, information visualization, text analysis, and social network analysis techniques to expand their Python skills. Learners will go over popular Python toolkits such as pandas, matplotlib, scikit-learn, nltk, and networkx to get better at data analysis.

Free 7-day trial; $49 per month after trial ends

Introduction to Finance and Accounting Specialization

woman working on computer

Offered by: The Wharton School, UPenn

Length: 5 months (2 hours per week)

Taught by one of the best-known business schools in the world, this four-course program walks students through the fundamentals of finance all the way through investment and financial accounting, where learners read financial statements and gain an understanding of the language and grammar of accounting.

Free 7-day trial; $79 per month after trial ends

UI / UX Design Specialization

woman on laptop outside

Offered by: CalArts

Length: 4 months (5 hours per week)

Instead of focusing on marketing or programming alone, this program prioritizes UI and UX through a design and visual communications lens. Students learn up-to-date best practices in UX design and use them to build visually gratifying and comprehensive web apps and digital experiences.

Free 7-day trial; $49 per month after trial ends

Cloud Architecture with Google Cloud Professional Certificate

woman studying

Offered by: Google Cloud

Length: 3 months (6 hours per week)

Ranked as one of the top-paying IT certifications of 2019 by Global Knowledge, this Google Cloud specialization prepares aspiring cloud architects for the Professional Cloud Architect certification exam. Students learn about Google Cloud Platform’s infrastructure and platform services and practice with hands-on Qwiklabs projects.

Free 7-day trial; $49 per month after trial ends

Leading the Modern Day Business Specialization

studying from home

Offered by: BCG + The University of Virginia

Length: 4 months (2 hours per week)

Employing design thinking, this course guides students through selecting and fine-tuning their business ideas into ones that generate measured growth. Learners will gain experience in incorporating useful analytics in their product programs and find new ways to digitize their organizations.

Free 7-day trial; $49 per month after trial ends

Managing Emotions in Times of Uncertainty & Stress

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Offered by: Yale University

Length: 10 hours

Another one of Yale’s online mental health resources, this somewhat short course is intended for school staff and feels especially relevant to living through the current pandemic. Teachers, principals, counselors, and non-teaching school employees can better understand how stress impacts students and find ways to accommodate deeper feelings of uncertainty.

Free to audit; $49 for certificate

Data Science Specialization

Data science Harvard courses person using laptop

Offered by: Johns Hopkins University

Length: 11 months (7 hours per week)

Made for those who are completely new to data science, this program covers how to use R to clean, analyze, and visualize data; manage data science projects with GitHub; perform regression analysis, least squares, and inference with regression models, and overall form a clearer understanding of the data analysis pipeline.

Free 7-day trial; $49 per month after trial ends

Business Foundations Specialization

Wharton University of Pennsylvania

Offered by: The Wharton School, UPenn

Length: 7 months (2 hours per week)

This specialization includes six related courses to improve literacy in business so you can switch careers, start a business, optimize an existing one, or apply to business school. In five courses, students focus on the fundamentals of marketing, accounting, operations, and finance. In a final capstone project, they develop a go-to-market strategy to address a real business challenge.

Free 7-day trial; $79 per month after trial ends

Read the original article on Business Insider

Supercharge Your 2021 B2B Marketing With High-Octane Online Courses

View from motorcycle riding off into a sunset image.

View from motorcycle riding off into a sunset image.

How can B2B marketers strengthen their long-term strategy and hone existing marketing skills while learning new ones?

2021 offers the greatest wealth of online marketing-related courses the world has ever seen, thanks in part to the pandemic’s effects on how we learn.

With more than 70 percent of companies recognizing online learning as essential to long-term strategy (Digital Marketing Institute), now is the ideal time to explore the vast array of online courses available to B2B marketers, covering subjects from modern marketing writing and digital marketing strategy to marketing research and social media marketing.

No matter how much we already know, in 2021’s always-on B2B marketing landscape there’s always plenty more to learn.

Online courses are a powerful way to enhance your career through, and by offering a work-at-your-own-pace cadence, it’s easy to fit in as much or as little instruction as your time allows, whenever and wherever you want.

Let’s continue our exploration of today’s latest online learning options for B2B marketers, expanding on our popular previous guides — make sure to take a look if you haven’t yet seen them:

5 Free Online Courses to Sharpen Your B2B Marketing Skills, featuring:

  • Harvard University
  • edX
  • BerkeleyX
  • University of Pennsylvania
  • University of Colorado

10 Free Online Courses to Optimize Your Marketing Skills, featuring:

  • Stukent
  • BuzzSumo Academy
  • HubSpot Academy
  • Google Analytics Academy
  • SEMrush Academy
  • Traackr Academy of Influencer Marketing
  • Hootsuite Academy
  • Jeff Sauer’s PPC Mastery Course
  • Lynda.com
  • Udemy

Our CEO and co-founder Lee Odden recently selected online learning hubs as a top trend for 2021, highlighting the increasing importance of online learning for today’s B2B marketers.

“Learning Hubs for Leads – While not exactly new, the attraction to cross-train and advance skills is greater than ever. To meet that need, B2B brands are increasingly investing in learning hubs where audiences can exchange their contact information for access to rich educational resources. Examples include HubSpot Academy, SEMRush and many more,” Lee explained.

Here are five organizations offering a wide variety of online courses for boosting your marketing skills — each either free, available as a free trial to try out content, or for purchase.

1 — MarketingProfs Everybody Writes: Modern Marketing Writing

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MarketingProfs offers a six-lesson online course dedicated to the timeless art and science of writing, with “Everybody Writes: Modern Marketing Writing,” featuring top marketing writer Ann Handley, author of “Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content.”

Even the best B2B marketing writers can learn plenty from Ann’s writing insights, which in this course include 15 unique approaches to frame your writing, a 12-step process for writing longer content works, along with six helpful “empathy hacks.”

2 — MIT OpenCourseWare

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The Massachusetts Institute of Technology’s MIT OpenCourseWare online learning offerings provide many courses to help digital marketers “never stop learning,” as noted on the service’s Twitter page with over 200,000 followers.

Recent courses such as “FinTech: Shaping the Financial World,” offering a look at artificial intelligence (AI), deep learning, blockchain technology and open APIs — and “Exploring Fairness in Machine Learning for International Development,” digging into bias and fairness in machine learning (ML), offer marketers a great way to expand their knowledge.

3 — Coursera

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The popular Coursera online learning platform collaborates with over 200 universities and organizations to offer more than 5,000 digital courses, including its Coursera for Business branch.

Among the digital marketing courses on tap through Coursera is a look at Influencer Marketing Strategy by industry veteran Greg Jarboe, featuring a variety of videos, readings and quizzes relating to influencer marketing, while numerous other Coursera offerings explore everything from brand management to neuromarketing.

4 — Canvas

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While tailored for educators, Canvas’ online learning courses include a number of subjects that digital marketers can benefit from.

Classes range from those about writing and statistics to research data management, each offered in partnership with universities including Dartmouth, Colorado State University, Stanford Graduate School of Education, Excelsior College and others.

5 — WordStream’s Growth Academy

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WordStream has expanded its software-as-a-service (SaaS) platform to also offer its free WordStream Growth Academy series of online courses, which explore a variety of marketing-related topics including lead generation, pay-per-click (PPC) online advertising, and more.

Brush up on a broad range of digital marketing skills with WordStream’s Growth Academy, with courses designed to be taken in any order, each culminating in a skills assessment test.

6 — Alison

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With more than 2,000 online courses available, Alison is one of the bigger free learning platforms, and it provides numerous classes of interest to digital marketers.

From explorations of change management and corporate strategic management to marketing on YouTube, Alison’s online courses provide a learn-at-your-own-pace way to gain new skills.

Perpetual Marketing Education Makes For Stronger Content

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When B2B marketers focus on making learning a perpetual and lifelong endeavor, we gain many advantages to help us future-proof the work we’re doing today and inspire what we’ll do in the future.

By growing our skills and widening our marketing repertoire with new knowledge, whether we’re a global CMO or just starting out in the industry, we’re bound to achieve newfound success through continuing online learning.

We hope the insight you gain from taking any or all of these online course offerings — or others offered by these organizations — will help to make your 2021 a stellar year for your B2B marketing and content marketing campaigns.

Creating award-winning B2B marketing takes considerable time and effort, which is why many firms choose to work with a top digital marketing agency such as TopRank Marketing. Contact us today and let us know how we can help, as we’ve done for businesses ranging from LinkedIn and 3M to Adobe, Oracle, monday.com and others.

The post Supercharge Your 2021 B2B Marketing With High-Octane Online Courses appeared first on B2B Marketing Blog – TopRank®.