First-time subscribers can get 30 days of Amazon Prime for free

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If you aren’t already one of the millions of Amazon Prime subscribers, first-time members can try it out for 30 days free of charge. A Prime membership grants you the opportunity to save big on Amazon devices, electronics, back-to-school supplies, and hundreds of thousands of other products during the retailer’s upcoming Amazon Prime Day shopping holiday in the summer.

A Prime membership typically costs $13 per month, or $119 for a full year, which may seem steep, but it’s still completely worth it (and to put it into perspective, JPMorgan estimated the true value of a membership is actually $785).

Fast and convenient shipping policies, free video and music streaming, and access to Amazon Prime Day (happening sometime between June and July) just skim the surface of all the perks of a Prime membership, and if you’re not convinced now, you can sign up for a 30-day trial to experience all the benefits for yourself. It’s completely free, so you can shop Amazon’s daily deals, participate in Prime Day, and try out other features of Prime without the commitment.

Amazon also offers discounted Prime memberships for the following groups:

Want to stay updated on everything Prime Day 2021? Bookmark this page and check our master guide to Prime Day.

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How to cancel a Planet Fitness membership in 2 ways

Planet Fitness gym
If you want to cancel your Planet Fitness membership, you must do it in person or by mail.

  • To cancel a Planet Fitness membership, you need to visit your gym in person or write a postal letter.
  • Planet Fitness doesn’t allow you to cancel your membership by phone or online.
  • Your membership might already be on hold due to pandemic restrictions, and you may be able to get a three-month hold for medical reasons.
  • Visit Insider’s Tech Reference library for more stories.

Planet Fitness is a popular chain of fitness centers (it had more than 15 million members as of March 2020), but the franchise has not embraced modern customer service practices, especially when it comes to canceling membership plans.

Instead of letting you close your account online, Planet Fitness requires you to visit your home club and speak to a representative at the front desk or send a letter via the postal service.

How to cancel your Apple Fitness Plus subscription on any Apple deviceHow to sign up for Apple Fitness Plus in 3 ways, and what you’ll need to subscribeWhat devices work with Apple Fitness Plus? Here’s what’s compatible with Apple’s workout appYou need an Apple Watch to sign up for Apple Fitness Plus, but not for every workout – here’s why

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Costco membership fees are expected to increase starting in 2021, the first time in four years

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  • For the first time since 2017, Costco is expected to raise the price of its membership.
  • Europeans are likely to see an increase first, starting this year, with the US following in 2022.
  • The company last raised the price by $5 for a basic membership, and $10 for a premium membership.
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The annual cost of accessing Costco’s low prices on groceries is about to increase, according to a new analyst note from Wells Fargo.

The grocery chain’s Gold Star membership plan is expected to increase in price this year, for its basic “Everyday” and premium “Executive” memberships.

The prediction is based on the company’s history of increasing its membership pricing gradually over time, approximately every 5.5 years. “The membership fee looks poised to increase in the next 18 months,” the note viewed by Fox Business said, “and represents a potential catalyst for sales and earnings.”

The last time Costco raised the prices of its membership programs, in 2017, it added $5 to the lower tier and $10 to the higher tier. Those increases represented just shy of a 10% jump; it currently costs $60 for a basic membership, and $120 for a premium membership.

The price increase would have a much greater impact on Costco’s bottom line than it did back in 2017: There are over 108 million Costco members, as of February 14, according to the company.

Costco representatives were unable to be reached for comment as of publishing.

Got a tip? Contact Insider senior correspondent Ben Gilbert via email (bgilbert@insider.com), or Twitter DM (@realbengilbert). We can keep sources anonymous. Use a non-work device to reach out. PR pitches by email only, please.

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