Tim Cook is ‘really stoked’ about AI

Apple CEO Tim Cook.
Apple CEO Tim Cook.

  • In a new interview with TIME, Apple CEO Tim Cook said AI is the most exciting tech of our time.
  • Cook said AI is “already everywhere” and has the potential to improve lives.
  • He noted, as he has for years, that privacy is a major concern with AI.
  • See more stories on Insider’s business page.

Apple CEO Tim Cook is “really jazzed” about artificial intelligence.

In a new interview with TIME, he said that AI, or a machine’s ability to simulate human intelligence like logic and reasoning, is the most promising innovation of today for two simple reasons.

It’s “everywhere” and it has the potential to “make people’s lives easier.”

AI is already present in “a number of products that you don’t really think about,” he said. He gave examples you can see if you just look down at your iPhone, from the way it recognizes your face and fingerprint, to “the way that Siri works,” and even how photos are grouped together.

“I see that we’re at the very early stages of what it can do for people and how it can make people’s lives easier,” he said.

“I believe that technology can do so much good in the world,” he said – though “it depends on the creator, and whether they thought through the ways it can be used and misused.” Cook has been thinking about the possibility of misuse in the AI space for years.

In a 2018 speech at a privacy conference in Brussels, Belgium, Cook warned against misuse of the emerging technology while slamming firms like Facebook for weaponizing data for profit. “Advancing AI by collecting huge personal profiles is laziness, not efficiency,” he said at the time.

“For artificial intelligence to be truly smart, it must respect human values, including privacy. If we get this wrong, the dangers are profound,” he continued. “We can achieve both great artificial intelligence and great privacy standards. It’s not only a possibility, it is a responsibility.”

He echoed those sentiments in the TIME interview, stating that “privacy is a basic human right,” along with “one of the most consequential issues of our time.”

Once privacy is contended with, Cook said he is “really stoked” and about overlaying the “virtual world with the real world” through AI and augmented reality. He said he is hopeful it can be done in a way “that is not distracting from the physical world and your physical relationships,” but is “enhancing” to your relationships.

“Mainly, I am so optimistic about all the things that can happen in our lives that free up time for more leisure activities and other things that we want to do in life,” he said.

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Tim Cook tried to quell unrest at Apple during a meeting with staff, but only answered two questions from activist employees

Tim Cook at Apple's iPhone 13 event
Apple CEO Tim Cook.

Tim Cook tried to quell growing employee concerns at an all-company meeting on Friday, The New York Times reported.

The Times obtained a recording of the meeting. It also spoke to activist employees who said they were disappointed because Cook only answered two questions out of several that they had wanted to ask the CEO.

The questions Cook answered related to pay equity and Apple’s approach to the Texas law preventing people from getting abortions after six weeks of pregnancy.

After Cook received the question about pay equity, Apple’s head of HR, Deirdre O’Brien, said the company regularly looks for gaps in its compensation practices.

“When we find any gaps at all, which sometimes we do, we close them,” O’Brien said, per The Times.

Cook was asked how the company is protecting employees from Texas’ new abortion law. In response, he said the company is investigating whether it can help mount legal challenges against the law.

He also said that the company’s medical insurance will cover employees in Texas if they need to travel outside the state to obtain an abortion.

One activist employee, Janneke Parrish, told The Times that when discussing the meeting on the company’s internal Slack message board, some employees said they were impressed by Cook’s answers, but she was underwhelmed.

Parrish said she had submitted a question asking what specific steps Apple had taken to close pay gaps and achieve parity for women and people of color in getting promotions. The question was not answered, however.

Apple did not immediately reply to Insider when contacted for comment. In a statement to The Times, it said: “We are and have always been deeply committed to creating and maintaining a positive and inclusive workplace.”

“We take all concerns seriously and we thoroughly investigate whenever a concern is raised and, out of respect for the privacy of any individuals involved, we do not discuss specific employee matters,” it added.

Although Apple has historically had a reputation for secrecy, recently more employees have spoken out publicly about the company. In August, 15 employees built a website to allow colleagues to share experiences of harassment and discrimination at the company.

Earlier this month, Apple fired engineer Ashley Gjøvik who’d spoken publicly on Twitter about allegations of harassment at the company.

Gjøvik wrote in an article for Insider that she was accused of refusing to comply with a request from the company’s “Employee Relations Threat Assessment & Workplace Violence” team.

She said she agreed to comply with the request but only in writing, as she had filed a complaint to the National Labor Relations Board (NLRB) and an investigation was ongoing.

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The best iPhone deals happening right now, including 50% off the iPhone 12 Mini with a new line at AT&T

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Apple iPhone Deals 2x1
  • Apple’s iPhones are pricey, but you can often find them at a discount.
  • Some of the best iPhone deals available now include big savings on the iPhone 11 and 2020 iPhone SE.

With so many Apple iPhone models to choose from, it can be confusing to find the right one for your needs. With that in mind, we tested and ranked the best iPhones to help you choose. They can get pricey, though, so it’s always nice to buy with a discount.

You can find deals on many iPhone models throughout the year. Apple’s smartphone lineup currently includes the iPhone 13, iPhone 13 Mini, iPhone 13 Pro, iPhone 13 Pro Max, iPhone 12, iPhone 12 Mini, iPhone 11, and iPhone SE. The latest generation isn’t seeing discounts just yet, but there are plenty of deals to shop on older models.

Check out the table of contents to the left to hop to deals for a specific model.

Comparing iPhone models

Average price Camera lenses Display size CPU 5G Battery life with video playback
iPhone 13 $699 to $799 2 5.4- or 6.1-inch A15 Bionic Y Up to 19 hours
iPhone 13 Pro $999 to $1,099 3 6.1- or 6.7-inch A15 Bionic Y Up to 28 hours
iPhone 12 $699 to $799 2 5.4- or 6.1-inch A14 Bionic Y Up to 17 hours
iPhone 12 Pro $999 to $1,099 3 6.1- or 6.7- inch A14 Bionic Y Up to 20 hours
iPhone SE $399 1 4.7-inch A13 Bionic N Up to 13 hours
iPhone XR $499


6.1-inch A12 Bionic N Up to 16 hours
iPhone 11 $499 2 6.1-inch A13 Bionic N Up to 17 hours
iPhone 11 Pro $899 to $999 3 5.8-inch A13 Bionic N Up to 20 hours

Of course, it can be overwhelming to figure out the best one for you, so check out our guides to the best iPhones and the best smartphones to help narrow your options down.

We’ll update this list as new deals surface.

The best iPhone deals happening now

iPhone 12 Mini (medium, Preferred: AT&T)Refurbished iPhone 11 Pro Max (64GB) (medium, Preferred: Verizon)iPhone 11 (medium, Preferred: Verizon)Refurbished iPhone 11 Pro (64GB) (medium)MagSafe Charger (medium, Preferred: Apple)Table of Contents: Masthead Sticky

iPhone 12 and iPhone 12 Mini

Product Card (medium, Preferred: Apple)iPhone 12 Mini (medium, Preferred: AT&T)

An improvement on previous models in terms of design and camera quality, the iPhone 12 is our current pick for the best iPhone you can get overall. It comes in five colors: white, black, blue, green, and red. Depending on your storage needs, you can choose from the 64GB, 128GB, and 256GB storage sizes. You can also pick between the normal 6.1-inch display and the 5.4-inch display Mini. The Mini has shorter battery life since it’s a smaller phone.

Though the phone came out a year ago, deals for it aren’t very common just yet — it’s even difficult to find available from other retailers without being locked to a carrier. Right now, the best place to find it unlocked is from Apple, but if you’re willing to enter a contract with AT&T, Verizon, T-Mobile, or Sprint, you can find stock from other retailers, like Amazon and Walmart.

iPhone 12 Pro and iPhone 12 Pro Max

iPhone 12 Pro (medium, Preferred: Best Buy)iPhone 12 Pro Max (medium, Preferred: Amazon)

Apple no longer sells the iPhone 12 Pro and Pro Max through its online store, but other retailers still offer these models. Though they’re being replaced by new iPhone 13 versions, the 12 Pro series still feature excellent cameras in low light and an elegant design. The Pro Max will cost you an extra $100, but it has a larger 6.7-inch display and longer battery life than the smaller 6.1-inch version. Both are available in four colors: graphite, silver, gold, and pacific blue. You can choose between 128GB, 256GB, and 512GB depending on your needs. 

Just like their smaller siblings, the iPhone 12 Pro and Pro Max don’t typically see especially good deals.

iPhone SE (2020)

iPhone SE (2020) (medium, Preferred: Best Buy)

Though it only comes with a single-lens camera, the iPhone SE is the best value you can find out of an iPhone. It has an older design, similar in look and feel to the iPhone 8; it’s also the only modern model that retained the home button. It runs using the same powerful chip as the iPhone 11 and can cost as little as $399 if you settle for the 64GB. It comes in three colors: white, black, and red. 

iPhone SE deals are pretty common to come across nowadays — if you’re lucky you can even find one free from carriers like AT&T or Verizon. 

iPhone XR

iPhone XR (medium)

The iPhone XR has a big, 5.94-inch screen and still includes modern features like Face ID, the Touch ID replacement that uses your front-facing camera to unlock your phone, and wireless charging. Though it’s no longer sold directly on Apple’s site, it’s one of the cheapest iPhone options you can buy without compromising too much on performance. You can choose between white, black, blue, yellow, coral, and red. 

If you don’t mind buying renewed, Amazon and Best Buy are worth looking into. Right now the street price for one is $499 for the 64GB storage size. 

iPhone 11

iPhone 11 (medium, Preferred: Verizon)

Though it’s the past generation of iPhone, the iPhone 11 still has great value worth considering if you want to pay less. It has a fast A13 Bionic chip, long battery life that we found lasted over 32 hours, wireless charging, and a dual-camera setup. It comes in six colors: white, black, green, yellow, purple, and red. 

Its street price has dropped down to $499 for the 64GB storage capacity. 

iPhone 11 Pro and iPhone 11 Pro Max

iPhone 11 Pro (medium)iPhone 11 Pro Max (medium)

The iPhone 11 and 11 Pro Max are still great options for their solid triple camera system, speedy A13 Bionic chips, and Face ID to replace TouchID for unlocking your phone. The Pro offers up to 18 hours of battery life with video playback and the Pro Max offers up to 20 hours. We think they’re still a good value if you can find them at a decent deal price.

Apple no longer sells the 11 Pro and 11 Pro Max, but you can still find them from other retailers — though they’ll likely be locked in with carriers like Verizon and AT&T. If they see a reasonable discount, it may be worth buying so long as you don’t mind entering a contract with a carrier to do so.

Frequently asked questions

Where can I find the best iPhone deals?

Retailers like Best Buy, Walmart, Woot, AT&T, Verizon, and Sprint are great places to find brand new iPhones with promotional discounts. Though the Apple Store may be your go-to, it’s rare to find iPhone deals from the store.  

There are tons of places to find discounts from, but we’ll keep this story updated with the best deals available from any retailer. 

Are refurbished iPhones worth buying?

In general, so long as it’s marked as “manufacturer refurbished,” it’s worth it. Buying refurbished iPhones can save you a lot of money, especially with their high price tags. 

Here are the best refurbished iPhone deals available now.

Refurbished iPhone 11 Pro Max (64GB) (medium, Preferred: Verizon)Refurbished iPhone 11 Pro (64GB) (medium)Refurbished iPhone XR (64GB) (medium)

Should I trade in my old iPhone?

It depends on the promotional offer, but oftentimes trading in an old model will knock a hefty sum off a brand new one. Usually, cell service providers like Verizon, AT&T, and Sprint will have ongoing trade-in deals worth considering, year-round. 

When do new iPhones come out?

The newest generation of iPhone was announced on September 14, with preorders starting September 17. The iPhone 13 will be generally available starting September 24. 

When is the best time to buy an iPhone?

As with most tech, the best discounts tend to crop up during Black Friday and Cyber Monday. The previous year’s models tend to see all-time lows at this time, especially with a new generation usually announced in September. It’s unlikely that the newest generation will see any price drops, though; models usually need to be out for at least a year before retailers start offering discounts. 

Amazon Prime Day is also a good time to find discounts, but the deal event usually lands mid-summer, meaning the newest models are only a few months away. 

What is the cheapest iPhone available?

The 2020 iPhone SE is undoubtedly the best budget iPhone available. Starting at only $399, it provides the full iOS experience and runs on the same chip as the iPhone 11. Right now, you can even get one free, with a new line on an eligible Verizon Unlimited plan.

iPhone SE (2020) (medium, Preferred: Verizon)

Read more about how the Insider Reviews team evaluates deals and why you should trust us.

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Apple TV Plus has a packed lineup set for fall – here’s a list of all the upcoming shows and movies

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The Shrink Next Door Apple TV Plus
Paul Rudd and Will Ferrell in “The Shrink Next Door” premiering November 12 on Apple TV Plus.

  • Apple TV Plus showcased its fall slate of movies and shows at the iPhone 13 event on September 14.
  • Premieres include “The Problem with Jon Stewart” and movies starring Tom Hanks and Mahershala Ali.
  • Apple TV Plus costs $5 a month or $50 per year; new members get a free seven-day trial.

TV Plus (Monthly Plan) (small)

Apple TV Plus has a stacked lineup ready for Fall 2021, building off the successful second season of “Ted Lasso,” which premiered on July 23. The service will celebrate its third anniversary this fall and welcomes a mix of new and returning content to its slate, from the second season of “The Morning Show” to feature-length films starring Academy Award winners Tom Hanks and Mahershala Ali.

Apple showed off a sizzle reel of its upcoming original programs during its iPhone 13 launch event on September 14. Apple TV Plus will offer more than 75 exclusive movies and shows by the end of 2021, and The Information reports that Apple plans to spend as much as $500 million marketing its original content this year.

Below, we’ve compiled a list of the movies and shows premiering on Apple TV Plus through the end of 2021. That includes shows returning for subsequent seasons, like “The Morning Show” and “Dickinson.”

‘The Morning Show’ – September 17

The Morning Show Apple TV Plus

The Morning Show” debuted as one of Apple TV Plus’ top dramas, with Jennifer Aniston and Reese Witherspoon starring as co-hosts of a fictional television news show. The two women work to defend their jobs and navigate a hostile industry. Billy Crudup returns in a supporting role that won him an Emmy in 2020, along with Steve Carell. The second season premiered on September 17, and you can stream new episodes every Friday.

‘Foundation’ – September 24

Foundation Apple TV Plus

“Foundation” is an adaptation of science fiction author Isaac Asimov’s influential book series about a galactic empire in decline. The story spans more than 1,000 years and explores the human factors that lead to the rise and fall of civilizations. David S. Goyer, writer of “Man of Steel” and “Batman v Superman: Dawn of Justice,” serves as executive producer and showrunner. The first two episodes will debut on September 24.

‘The Problem with Jon Stewart’ – September 30

The Problem with Jon Stewart Apple TV Plus

Jon Stewart earned his fame as the host of “The Daily Show” on Comedy Central for more than 15 years. His new Apple TV Plus show will see him taking on a different subject in current events during each hour-long episode, which include segments filmed in front of a live audience. The show premieres September 30 and will be accompanied by a podcast.

‘The Velvet Underground’ – October 15

The Velvet Underground Apple TV Plus

Academy Award nominee Todd Haynes directs this feature-length film about the New York City rock band that influenced a generation of artists. Though The Velvet Underground was not as commercially successful as other bands during the late 1960s, their unique sound remains culturally significant decades later. The documentary will be available on Apple TV Plus on October 15.

‘Invasion’ – October 22

Invasion Apple TV Plus

“Invasion” tells the story of aliens coming to Earth from the perspectives of different people around the world. The 10-episode series was co-created by X-Men movie franchise producer Simon Kinberg and David Weil, who previously collaborated on the 2019 reboot of “The Twilight Zone.”

‘Swagger’ – October 29

Swagger Apple TV Plus

“Swagger” is a basketball drama inspired by the early years of NBA superstar Kevin Durant. It’s written, directed, and produced by Reggie Rock Bythewood, producer of the Fox miniseries “Shots Fired.” The series will premiere October 29.

‘Finch’ – November 5

Finch Apple TV Plus

Tom Hanks stars in this post-apocalyptic drama that was originally intended for a theatrical release before the COVID-19 pandemic. Hanks plays the last man alive on Earth, joined by a robot of his creation. The film will be available on Apple TV Plus starting November 5. Apple also purchased the rights to the Hanks-led “Greyhound” in 2020, which received critical acclaim despite its streaming-only release.

‘Dickinson’ – November 5

Dickinson Apple TV Plus

“Dickinson” was one of the first original shows on Apple TV Plus and it will come to a close with its third season starting November 5. Hailee Steinfeld stars as young poet Emily Dickinson in this coming of age series set in the mid-19th century. The first season earned a Peabody Award for entertainment in 2019, the first received by an Apple TV show.

‘The Shrink Next Door’ – November 12

The Shrink Next Door

Based on the podcast of the same name, “The Shrink Next Door” is a dark comedy series starring Will Ferrell and Paul Rudd. Rudd plays Dr. Isaac Herschkopf, a real-life psychiatrist accused of exploiting his patient’s lives for personal gain, like Marty Markowitz, played by Will Ferrell. The eight-episode series will premiere on November 12. The 10-episode podcast is available in full from Wondery.

‘Swan Song’ – December 17

Swan Song Apple TV Plus

In “Swan Song,” a father with a terminal illness is given the opportunity to replace himself with a healthy but otherwise identical clone. Star Mahershala Ali also serves as a producer, with a cast that includes Naomie Harris, Glenn Close and Awkwafina. “Swan Song” will premiere in theaters and on Apple TV Plus on December 17.

How to sign up for Apple TV Plus

People watching Apple TV

Apple TV Plus costs $5 a month or $50 per year; Apple offers a seven-day trial for new subscribers, and the subscription can be shared with up to six family members on Apple devices.

The Apple TV Plus app is also available on streaming devices like Roku, Amazon Fire TV, PlayStation, Xbox, and LG, Samsung, Vizio, and Sony smart TVs.

TV Plus (Monthly Plan) (small)TV Plus (Annual Plan) (small)

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Apple has unveiled an upgraded version of its most popular iPad and a redesigned iPad Mini

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iPad Mini screen 2021
The new iPad Mini.

  • Apple has debuted new versions of the iPad and the iPad Mini – both are up for preorder now.
  • The iPad will start at $329 and has better performance and Apple’s latest video-chat technology.
  • The iPad Mini has a new design and improved camera system. It starts at $499.
  • See more stories on Insider’s business page.

Apple unveiled revamped versions of two of its fan-favorite iPads during its September 14 keynote address.

At its annual iPhone event on Tuesday, Apple took the wraps off an upgraded version of its low-cost iPad and a redesigned iPad Mini, which cost $329 and $499 respectively.

The latest iPad runs on Apple’s A13 Bionic chip, which makes the device 20% faster than the previous version, Apple says. The new iPad has an upgraded signal processor for improved rear camera performance, as well as a new, 12 megapixel front camera that provides a 122-degree field of view.

Like the iPad Pro, the iPad will run Apple’s Center Stage technology, which follows the user as they move around on video chats.

The latest iPad will start at $329 for the 64 GB version and come in silver and space gray. Customers can preorder it right now and it will be available generally starting September 24.

The new iPad Mini, a smaller yet more premium iPad, is getting a new design with narrower bezels around the display and rounded edges. Apple also removed the home button from the front of the device – it’s now situated at the top of the device, but it still contains Touch ID, Apple’s fingerprint scanning technology.

The iPad Mini will have an improved front and rear camera, with the ability to shoot 4K video and run Apple’s Center Stage technology. The device also supports Apple’s second-generation Apple Pencil.

iPad and iPad Mini price

The latest iPad will start at $329 for the 64GB version and come in silver and space gray. This is an improvement on the starting specification of last year’s 10.2-inch iPad, which came with 32GB of storage to start.

The iPad Mini starts at $499 in purple, pink, gold, and space gray. It too comes with 64GB of storage to start.

iPad and iPad Mini release date

The latest iPad and iPad Mini are available for preorder right now, and both will be available in stores and generally online starting September 24.

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The best Apple AirPods deals you can get now, including $70 off the AirPods Pro

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the best apple airpod deals available now including the airpods, airpods pro, and airpods max
  • Apple’s AirPod lineup makes listening to audio on iPhones easy.
  • AirPods and AirPods Pro are frequently on sale, but some discounts are better than others.
  • Right now, you can get the AirPods Pro for $70 off their full retail price.

Table of Contents: Masthead Sticky

Apple’s AirPods are popular for a reason: they’re among the most convenient and best options for wireless earbuds. They automatically pair with your Apple devices the moment you open the case nearby, and you can use your Apple devices to help you pinpoint a misplaced AirPod.

Apple products, like AirPods, go on sale regularly. In fact, you can find them for less than what you’d pay at Apple nearly every week. During Apple’s back-to-school promotion, you can get a free pair of AirPods with a Mac or iPad purchase.

Below, we’ve highlighted the best AirPod deals available in September 2021, including $70 off the AirPods Pro. If you know which model you’re looking for, you can skip ahead by clicking its name in the table of contents to the left.

You can also check out the best iPhone deals and the best iPad deals for more Apple savings.

Table of Contents: Masthead Sticky

Comparing AirPods models

AirPods AirPods Pro AirPods Max
Our review Best on a budget Best overall Best for audiophiles
Typical price $120-$160 $200 $500
Features Quick pairing, “Hey Siri,” automatic switching, charging case Same as AirPods, plus active noise cancellation, spatial audio, water resistance, and multiple ear tips Same as AirPods Pro, plus over-ear design, better active noise cancellation, improved audio with adaptive EQ, digital crown for media playback

The best AirPods deals happening now

AirPods Pro (medium, Preferred: Amazon)AirPods with Charging Case (medium, Preferred: Amazon)Airpods Max (medium, Preferred: Amazon)

AirPods with regular charging case deals

airpods pro wireless charging
It’s easy to check what version your AirPods are running.

AirPods with Charging Case (medium, Preferred: Amazon)

The standard AirPods with Charging Case are the cheapest AirPods you can buy. The included charging case charges via a Lightning cable, the same cable you use to charge your iPhone.

The AirPods have a five-hour battery life, and the case stores 24 hours of battery charge. A quick 15-minute charge in the case gives them an extra three hours of listening time. They are not sweat- or water-resistant – you’ll have to check out the AirPods Pro below if that’s important to you. You can read our full AirPods review here.

Contrary to what MSRP would like you to think, AirPods typically only sell for $120 across online retailers – a good $40 less than listed. During Black Friday and Cyber Monday we saw them fall as low as $99, but that kind of promotion is rare.

AirPods with Wireless Charging Case deals

airpods next to iphone

AirPods with Wireless Charging Case (medium, Preferred: Target)

The AirPods with Wireless Charging Case are identical to the 2nd-gen AirPods with Charging Case, except the case can be charged wirelessly as well as via a Lightning cable. That means you can power the case on a wireless charging pad that uses the Qi wireless charging standard. You can read our full AirPods with Wireless Charging Case review here.

Though they’re listed for more, the typical price for the Wireless Charging Case AirPods is $160 across online retailers. During Black Friday and Cyber Monday, we saw them fall as low as $140; it’s unlikely they’ll drop that low again outside of short-lived discounts from one or two retailers.

AirPods Pro deals

Airpods BF

AirPods Pro (medium, Preferred: Amazon)

The AirPods Pro are Apple’s flagship AirPods, and they’re also our pick for the best wireless earbuds for Apple fans. They have a shorter stem than the original AirPods, and they have an in-ear design with tips for three different sizes. If you’ve ever had difficulty keeping Apple’s earbuds in your ear, these are the solution. The wireless charging case is also wider than the standard charging cases.

Despite their smaller size, they come with active noise cancellation, and they sound a little better than the regular AirPods. Battery life with noise cancellation enabled isn’t as long as the regular AirPods, but it’s still pretty good (4.5 hours versus 5 hours). The wireless charging case holds a 24-hour total charge.

The AirPods Pro are also sweat- and water-resistant, whereas the regular AirPods are not. You can read our full AirPods Pro review here.

A pair is listed for $249, but the typical price hovers around $200 across online retailers like Walmart and Costco. We’ve seen them drop lower during Black Friday and Cyber Monday, but if you need a pair now, don’t settle for paying any more than $200.

AirPods Max deals

AirPods Max being worn

Airpods Max (medium, Preferred: Amazon)

If you’re an Apple aficionado looking for the best audio you can find, the AirPods Max are for you. Audio from the AirPods Max is crisp, clear, and open; their noise-cancellation is powerful. They’re surely pricier than other headphones with similar performance from Sony and Bose, but the AirPods Max are a huge listening upgrade from the AirPods and AirPods Pro. You can read our full review of the AirPods Max here.

Since release, the typical price for a pair has dropped to $500, with some colors as low as $490.

Tips for finding the best AirPods deals

Apple products, despite their reputation for never going on sale, see discounts frequently. Unlike most other electronics, AirPods see discounts year-round and, in some rare cases, see better discounts than we see during Black Friday and Cyber Monday.

To make sure you get the best price on Apple AirPods, don’t shop at Apple. Best Buy, Target, and Walmart frequently mark down Apple’s headphones.

Where to find Apple AirPods

AirPods are available in most retailers that sell tech, in addition to the Apple Store. You can find them at Best Buy, Target, Costco, Walmart, and anywhere else you’d see electronics.

Apple’s year-round education pricing includes discounts on Macs and iPad. During its back-to-school promotion, you can get a free pair of AirPods with a Mac or iPad purchase.

Read more about how the Insider Reviews team evaluates deals and why you should trust us.

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After announcing the iPhone 13, Apple already stopped selling the iPhone 12 Pro and iPhone XR

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iPhone 12 Pro Outside back
The iPhone 12 Pro is no longer available on Apple’s online store.

Table of Contents: Masthead StickyiPhone 13 (small)

Apple announced its new iPhone 13 on September 14, and the launch means that some older iPhone models will be phased out.

Apple revealed the iPhone 13 alongside an upgraded iPad, a revamped iPad mini, and a refresh to the Apple Watch. Among other updates, the new iPhones have an A15 Bionic processor, longer battery life, and an improved camera designed for cinematic videos.

Preorders for the iPhone 13 will be available starting September 17, and the device will be officially released on September 24. Though Apple customers now have several new phones to choose from, visitors to Apple’s online store no longer have the option to purchase select models from last year.

Discontinued Apple iPhone models

After the iPhone 13 launch event, Apple removed the iPhone 12 Pro, iPhone 12 Pro Max, and iPhone XR from its online store. These models join the iPhone 11 Pro, iPhone 11 Pro Max, iPhone 8, and iPhone 8 Plus which were all discontinued last year.

Although Apple no longer sells these older iPhones through its online store, you may still be able to purchase them from select phone carriers or third party retailers.

iPhone models currently available for purchase

The iPhone models that are currently available to buy or preorder on the Apple store include:

The new iPhone 13 models range in price from $700 to $1,100, but budget-friendly options are available if you choose to purchase iPhones from an older generation.

For example, the iPhone SE starts at $400, and the iPhone 11 starts at $500. Customers who purchase an iPhone 11 from Best Buy with a new Verizon account or line activation can even snag the device for a deal price of $150.

iPhone 13 (small)iPhone SE (2020) (small)iPhone 11 (medium)

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The 8 coolest features of the new iPhone 13 models, including stronger glass, steadier photography, and more

iPhone 13
iPhone 13

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  • The iPhone 13 and iPhone 13 Pro models are available for preorder on September 17.
  • Apple will make the phones generally available starting September 24.
  • Here are some features to look forward to from the newest generation of iPhone.

The newest generation of iPhone is coming on September 24, with preorders starting September 17. Compared to previous models, the iPhone 13 lineup comes with improved battery life, camera specs, and overall performance, powered by the new A15 Bionic processor. Here are some of the features we’re most excited to see from the new smartphones.

The all-new Ceramic Shield front is tougher than any other smartphone glass to date, offering greater durability and drop performance.

iphone 13

ProMotion Technology finally brings the iPhone 13 Pro and Pro Max adaptive refresh rates up to 120Hz. That means more fluid visuals for mobile games, digital art apps, and more.

Apple iPhone 13 Pro in black, gold, silver, and blue
The new iPhone 13 Pro.

Sensor-shift optical image stabilization (OIS), a new improvement on traditional OIS that has been in use for a long time, keeps your shots steady when your hands are shaky.

iPhone 13 Pro "raw" camera mode

The new Cinematic mode brings new depth effects and rack focus for filmmaking on your phone. Rack focus allows filmmakers to change the focal point of a scene in real time.

iPhone 13 Pro camera

Apple’s Photographic Styles feature helps you personalize your photos, and it remembers your presets to auto-apply to future shots you take (much like Adobe Lightroom).

iPhone Portrait mode
iPhone Portrait mode

The iPhone 13 Pro and Pro Max are now capable of macro photography, taking close-up shots in greater detail than previously possible.

iPhone 13 Pro camera

More 5G bands in the iPhone 13 lineup, coupled with a huge carrier partnership push by Apple, mean 5G connection speeds in more places than ever.

The iPhone 13 Pro Max, iPhone 13 Pro, and iPhone 13.

Shoppers can choose from a new variety of colors, including Midnight (black), Starlight (white), pink, blue, and (Product)Red.

iPhone 13
iPhone 13

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Apple’s new iPhone 13 comes in 4 models – the differences are in the camera, size, and battery life

Apple iPhone 13.
  • Apple’s iPhone 13 lineup includes iPhone 13 Mini, iPhone 13, iPhone 13 Pro, and iPhone 13 Pro Max.
  • The major difference between the standard iPhone 13 and the Pro models is with the camera system.
  • The iPhone 13 Pro also has a screen with a 120Hz refresh rate for more fluid visuals.

Apple’s iPhone 13 series largely follows the same footsteps as the previous iPhone 12 generation – two standard premium models that come with core basics, and two ultra-premium models that come with extra features, especially in the camera department.

No matter what iPhone 13 model you choose, the experience should be similar, overall. You’re getting Apple’s excellent iOS and ecosystem, powerful performance, and great cameras. You really can’t go wrong with any specific model.

Still, it’s worth checking out the differences between all the models – maybe there’s something in the Pro models that you might find worthwhile, or perhaps to confirm that the standard models have everything you really need. Here are the basic differences in specifications between all the new iPhone 13 models.

There’s some nuance and extra detail you should know about to some of these differences, which we cover below.

Specifications iPhone 13 Mini iPhone 13 iPhone 13 Pro

iPhone 13 Pro

Display 5.4-inch OLED Super Retina XDR 6.1-inch OLED Super Retina XDR 6.1-inch OLED Super Retina XDR with adaptive refresh rate up to 120Hz 6.7-inch OLED Super Retina XDR with adaptive refresh rate up to 120Hz
Processor Apple A15 Bionic Apple A15 Bionic Apple A15 Bionic Apple A15 Bionic
Storage 128GB, 256GB, 512GB 128GB, 256GB, 512GB 128GB, 256GB, 512GB, 1TB 128GB, 256GB, 512GB, 1TB
Rear cameras 12MP wide, 12MP ultra-wide 12MP wide, 12MP ultra-wide 12MP wide, 12MP ultra-wide, 12MP 3x optical zoom 12MP wide, 12MP ultra-wide, 12MP 3x optical zoom
Selfie camera 12MP 12MP 12MP 12MP
Battery Up to 13 hours of video streaming Up to 15 hours of video streaming Up to 20 hours of video streaming Up to 25 hours of video streaming
Display differences

A GIF from Apple's iPhone event showing the adaptive refresh rate screen on the iPhone 13 Pro phones.

For the first time, Apple iPhones have screens with a high refresh rate — up to 120Hz, to be exact. That’s double the standard 60Hz refresh rate on all previous iPhone screens. To be accurate, only the iPhone 13 Pro models have a high-refresh rate screen that can reach up to 120Hz. 

The higher the Hz (hertz) number, the smoother the animations and videos appear on a screen. It’s almost entirely cosmetic, as animations while you swipe around the phone’s operating system and apps look and feel more fluid and less blurry. But that fluid experience from high refresh-rate screens goes a long way to make a phone feel faster and more powerful, and ultimately, more premium. 

Camera differences

iPhone 13 Pro camera

This is where the major differences between the standard iPhone 13 and iPhone 13 Pro models come into play. 

The standard iPhone 13, including the iPhone 13 Mini, have a dual-lens camera system. It includes a new wide camera that can capture 47% more light for less noise and “brighter results,” according to Apple. The new larger sensor can capture more light, which always helps for day shots, but also helps reduce Night Mode capture times. Both phone also include Apple’s sensor-shift OIS (optical image stabilization) to reduce the blurring effects from shaky hands. 

The standard iPhone 13s also have a new ultra-wide camera that captures more dark areas with less noise, according to Apple. 

The iPhone 13 Pro models have a triple-lens camera system. The most obvious difference being that the Pro models have a 3x optical zoom lens that the standard iPhone 13 versions don’t have.

Under the hood, however, the Pro models have features and capabilities that the standard iPhone 13 and Mini don’t have. The Pro models have a LiDar sensor for Night Mode portraits and faster autofocus in low light. They also feature Apple’s ProRAW mode for capturing RAW photos that are better suited for editing. 

What’s nice to see is that all of the new iPhone 13 models support Apple’s new cinematic mode for recording videos at varying depths of field, or “rack focusing.”

Battery life differences

Apple's iPhone 13 Pro has a larger battery than the standard iPhone 13, giving the Pro model a longer battery life.

It’s pretty much expected that smaller phones will get less battery life than larger phones. What could strike as odd, however, is that the iPhone 13 and iPhone 13 Pro have dramatically varying battery life, despite being the same size. 

The iPhone 13 can stream video for up to 15 hours, and the iPhone 13 Pro for up to 20 hours. 

The simple reason behind this is that the iPhone 13 Pro’s battery is larger, according to Apple. 

iPhone 13 Mini (small, Preferred: Apple)iPhone 13 (small, Preferred: Apple)iPhone 13 Pro (small, Preferred: Apple)iPhone 13 Pro Max (small, Preferred: Apple)

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Apple’s supercharged iPad Mini is just a big, glorified iPhone

apple ipad mini
Apple unveiled its new iPad Mini Tuesday, and mini it is.

Apple unveiled a new iPad Mini – and it’s basically just a giant iPhone.

The company held its annual September iPhone event Tuesday, and among the cluster of product announcements was a supercharged iPad Mini. Priced at $499, it’s Apple’s “littlest iPad” – CEO Tim Cook said during the virtual event – and its 8.3-inch screen is only slightly bigger than the $1,099 iPhone 13 Pro Max and its 6.7 inches.

The device could fit comfortably in someone’s hand, not unlike the iPhone Pro Max, and it gives the company’s smartphone lineup a run for its money, given its array of bells and whistles.

It also comes with a speaker system that emits sound from both sides of the device in landscape mode. That’s a feature that doesn’t even come with the iPhone yet.

The new iPad Mini also has snazzier camera details, like ultra-wide lenses and Center Stage, the company’s feature that tracks and refocuses the camera on you as you’re moving during a video chat.

This new Mini will be the first iPad Mini to conform to industry standards and ditch its Lightning port for a USB-C, which would make it easier to transfer data. It also comes with the same proprietary chip used in the iPhone 13 lineup, and its home button is no longer situated on the front of the iPad Mini – it’s housed on the top.

And lastly, the new Mini is compatible with Apple’s second-generation Pencil, which attaches magnetically to the side of it.

The design updates to the iPad were the star of Tuesday’s iPhone event. The changes made to this new iPhone 13 lineup were minor, such as a smaller notch – which was expected – and a bigger battery.

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