- Some influencers are making up to $16,000 on Twitch “sleep streams.”
- Asian Andy enabled text-to-speech recognition so viewers could play music and issue commands.
- Other sleep influencers include Alex Shannon, who travels the world to sleep in luxurious locations.
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Making money in your sleep sounds too good to be true, given many of us find it hard enough to earn a living while we’re awake.
But many influencers are jumping on a new trend that’s rising in popularity – the “sleep stream.”
Among the most well-known sleep streamers is Asian Andy.
The 26-year-old from Los Angeles made $16,000 in just one night on his Twitch livestream – although he didn’t get much sleep in the process.
Like many other influencers, Andy set up text-to-speech recognition for his live stream, meaning every time there was a donation, music played and the message was read aloud.
A lot of viewers used their messages to get Alexa to play loud music, imitate a dog barking, or make his alarm clock go off.
One recurring theme in Andy’s August livestream was viewers telling him someone was at the window, leading to over-the-top reactions.
Andy himself was shocked at his viewers’ generosity.
“Thank you so much,” he said at the end of his Twitch live stream, which he later posted to YouTube. “I used to drive [an] Uber for $16 an hour.”
It now has a Twitch Affiliate Program for those who are serious about making a career out of gaming – even congresswoman Alexandria Ocasio-Cortez has used Twitch to increase voter participation and fundraise for charities.
However, he’s not the only influencer making money with his eyes closed.
Ice Poseidon made $5,000 in eight hours for trying to sleep in 2017, according to VICE. Like Andy, he used text-to-speech recognition so his viewers could disrupt his sleep.
There are others whose content is devoted solely to sleep – like Alex Shannon, the “world’s first sleep influencer.”
Since 2018, Shannon has been traveling the world to sleep in some of the most luxurious locations.
Some have also made use of their sleep-related quirks.
Canadian YouTuber Tyler Krause, who goes by pillowtalkTK, recorded himself talking and walking in his sleep while his girlfriend reacted.
With all the content out there, it looks like sleep influencing won’t be going to bed anytime soon.